PBS means Business

New Product Development 

We can provide you with dedicated, skilled low cost resources to launch new business opportunities.

The way in which we might help you:

Provide an apprenticeship for a qualified marketing postgraduate student who would, for example; Identify possible market opportunities; Identify your organisation's expertise/skills/resources and identify opportunities to maximise their impact; Identify a potential customer; Design and deliver appropriate service/product; Develop the pilot business opportunity with that customer; Evaluate feedback and plan further development.

Benefit

Increased sales of a new product/service and a plan for further development with evidence.

Cost

50% of the full cost of employment, plus 50% of the cost of four hours per week supervision by a relevant Marketing expert. Balance funded by UK government.

Our expert in this area

Dr. Paul Trott is the expert in Innovation Management at University of Portsmouth and Professor of Innovation and Entrepreneurship at Delft University in Holland. His book 'Innovation Management and New Product Development' published by Prentice Hall is in its 4th edition. He has recently supervised two major and successful applied research projects. One was in a manufacturing company, Iracroft, who sought to diversify their dependence on one major customer. The other was in a service company, Clouds Environmental Ltd. who sought help to launch a new service.

Our track record of success

Example of Clouds Environmental Ltd.

For more information, please contact Allyson Hunt.