0:00:00.640,0:00:05.440
okay good morning everyone

0:00:03.040,0:00:06.879
um my name is martin the stakeholder

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engagement manager

0:00:06.879,0:00:11.599
at southern university on behalf of

0:00:08.880,0:00:13.360
solent and portsmouth universities

0:00:11.599,0:00:15.679
i'd like to welcome you to today's

0:00:13.360,0:00:16.880
session which forms part of our winning

0:00:15.679,0:00:20.320
in the southern region

0:00:16.880,0:00:21.840
series of events the two universities

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both of which business schools are

0:00:21.840,0:00:24.640
accredited through the small business

0:00:23.359,0:00:27.039
charter have been working

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collaboratively alongside our partners

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including the hampshire chamber of

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commerce to support businesses

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throughout the pandemic we're delighted

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to once again be working together to

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deliver this webinar

0:00:35.440,0:00:38.559
and utilizing one another's skills and

0:00:37.200,0:00:39.760
resources to support

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the business community we'd like to

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thank everyone for their involvement

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with this

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before we get underway just a couple of

0:00:44.079,0:00:48.239
housekeeping elements

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um please keep your microphone on mute

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throughout

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if you'd like to ask a question please

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use the chat function which is available

0:00:52.960,0:00:57.120
at the bottom of your screen once our

0:00:55.600,0:01:00.079
guest speakers have spoken

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we'll go into a q a an open discussion

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um please note this session is being

0:01:02.000,0:01:06.000
recorded and the recording will be

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shared and available

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on the university's website afterwards

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we would please ask if you can

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refrain from turning your cameras on so

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it's my pleasure now to welcome

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our host for today ross mcnally chief

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executive officer of hampshire chamber

0:01:19.920,0:01:22.240
of commerce

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who's going to say a few words and

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introduce our speakers before

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setting the agenda for today's session

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thank you

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thanks so much mike um welcome everybody

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good to see you all

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and uh i'm really looking forward to

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hearing from our speakers

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and learning so much about the

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experiences we've been having

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during these extraordinary times of the

0:01:42.720,0:01:46.399
lockdown

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i'm ross mcnally i'm the chief executive

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and executive chair

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at the hampshire chamber of commerce i

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also sit on the

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board of enterprise m3 lab

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today's session is really about learning

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from the experiences of others

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businesses across the whole

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of the region and it's good that we'd be

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able to bring together such fantastic

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partners in terms of the university of

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portsmouth

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solent university and the chambers of

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commerce in order to

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share these insights and share these

0:02:17.280,0:02:22.560
learnings

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we know that the the current situation

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is um

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quite extraordinary and uh every week

0:02:25.920,0:02:28.400
businesses are being challenged to think

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of things in

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in new ways and address their particular

0:02:30.959,0:02:35.040
needs

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and uh i know from from operating with

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the chamber of commerce

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and and and dealing with hundreds if not

0:02:38.560,0:02:43.120
thousands of businesses across the

0:02:40.560,0:02:44.560
hampshire region the the businesses have

0:02:43.120,0:02:47.280
really stood up and

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addressed their concerns and their needs

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with innovation

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and with insight and i think we'll learn

0:02:51.040,0:02:53.920
today from

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a lot of those in terms of what's been

0:02:53.920,0:02:57.440
the general feeling

0:02:55.200,0:02:58.879
but also specifically from bright bulb

0:02:57.440,0:03:00.560
design and from matt

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what his experience has been and how

0:03:00.560,0:03:04.640
he's trodden this

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very challenging path over the past few

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months

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um today we'll be hearing from our

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speakers

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and it's my great pleasure to to work

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with them and to

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be able to uh share the insights i'll be

0:03:15.920,0:03:19.680
here later to

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operate a bit of a q a session but we

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really want to hear from you

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so if you can please get your questions

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onto the chat

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we will ensure that these questions are

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put to the speakers

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and uh it will enable you to not only

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share your insights and your

0:03:32.400,0:03:35.040
perspectives

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but also get some feedback and some

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insights from our

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from our well-informed speakers a little

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later we'll be hearing from matt jeffrey

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the ceo of the award-winning

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bright bulb design and he'll be sharing

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um how he's had to adapt his business

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to get through this pandemic but first

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we'll be hearing from jillian saever

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who's the associate professor in

0:03:56.400,0:04:00.640
management practice

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at solar business school and is also

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southeast

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board member of the chartered management

0:04:03.760,0:04:08.159
of institute

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now she will be helping us to understand

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what's happening in this uncertain world

0:04:09.920,0:04:13.280
she'll be

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looking at the wider learning from from

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lockdown

0:04:14.480,0:04:17.840
and also showcasing some of the recent

0:04:17.120,0:04:21.040
cmi

0:04:17.840,0:04:24.240
management transformed research findings

0:04:21.040,0:04:27.440
so look forward to seeing you at the q a

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session a little bit later on and

0:04:27.440,0:04:31.600
handing over to jillian now welcome and

0:04:29.520,0:04:34.639
look forward to to your presentation

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jillian over to you

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thank you very much uh ross for that

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lovely introduction

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and just while i'm sharing my screen

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here um

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i'll just say how lovely it is to

0:04:47.040,0:04:50.960
be back again at um

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winning in the summit region we had a

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successful time um during the first

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lockdown

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and it's it's nice to be invited back

0:05:00.639,0:05:05.120
again to

0:05:01.759,0:05:05.840
um to share the next step of the story

0:05:05.120,0:05:07.280
really

0:05:05.840,0:05:08.840
so can i first just confirm that

0:05:07.280,0:05:11.199
everyone can see the screen that i've

0:05:08.840,0:05:14.320
shared

0:05:11.199,0:05:16.000
splendor thank you okay so

0:05:14.320,0:05:17.440
obviously i really need no introduction

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because ross has done

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um a lovely job off that already so what

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i'll do

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i'll just um move on through that

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slide uh lovely to be here from summons

0:05:26.400,0:05:29.440
university

0:05:27.600,0:05:31.039
and lovely to be here also in my

0:05:29.440,0:05:32.720
capacity as

0:05:31.039,0:05:34.720
a southeast board member of the

0:05:32.720,0:05:36.400
chartered management institute

0:05:34.720,0:05:38.000
and have the opportunity to

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[Music]

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share the findings of the just launched

0:05:40.320,0:05:45.199
um

0:05:41.199,0:05:46.720
survey which is management transformed

0:05:45.199,0:05:48.960
but before we move into that

0:05:46.720,0:05:50.800
just picking up from where we left off

0:05:48.960,0:05:52.639
last time and i'm not sure if we've got

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any people um

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in the session today that did attend on

0:05:55.440,0:05:58.400
the

0:05:56.479,0:05:59.759
summer sessions of winning in the solar

0:05:58.400,0:06:03.039
region um

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we looked at the cmi toolkit called

0:06:03.039,0:06:09.280
the better managers manual and

0:06:06.080,0:06:10.720
this was um a toolkit that we shared

0:06:09.280,0:06:12.560
with everyone

0:06:10.720,0:06:14.319
um reflecting on obviously the

0:06:12.560,0:06:15.600
challenges that we had as a result of

0:06:14.319,0:06:18.080
being plunged into

0:06:15.600,0:06:19.919
the first lockdown and everything that

0:06:18.080,0:06:21.440
we all experienced

0:06:19.919,0:06:23.199
and the themes that came out of that of

0:06:21.440,0:06:24.319
course were flexible working the crisis

0:06:23.199,0:06:26.639
management

0:06:24.319,0:06:28.319
uh managing mental health and well-being

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and what we've seen was obviously a new

0:06:28.319,0:06:31.680
employment landscape and an increasing

0:06:30.080,0:06:35.520
need for new governance

0:06:31.680,0:06:38.960
um being a key priority so that was

0:06:35.520,0:06:41.199
um used as a discussion piece um

0:06:38.960,0:06:43.199
we are delighted now to be able to share

0:06:41.199,0:06:44.319
management transformed managing in a

0:06:43.199,0:06:47.199
marathon crisis

0:06:44.319,0:06:49.360
this is a very recent piece of research

0:06:47.199,0:06:52.560
that was just

0:06:49.360,0:06:54.319
launched earlier this month and

0:06:52.560,0:06:57.039
we're going to use that today to really

0:06:54.319,0:06:58.880
just share and showcase

0:06:57.039,0:07:00.800
what really has been happening how have

0:06:58.880,0:07:01.520
we understood it and what can we learn

0:07:00.800,0:07:04.479
from it

0:07:01.520,0:07:04.960
so we can actually plan ahead uh within

0:07:04.479,0:07:08.560
this

0:07:04.960,0:07:11.039
uncertain world i think what has been

0:07:08.560,0:07:14.880
most uh enlightening really as part of

0:07:11.039,0:07:18.160
the findings of management transformed

0:07:14.880,0:07:20.080
what the cmi found was that they sort of

0:07:18.160,0:07:21.840
had gone in assuming the outcome of the

0:07:20.080,0:07:23.440
research would be one thing

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uh but actually of course it was

0:07:23.440,0:07:29.039
something different

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uh ultimately the thoughts were that if

0:07:29.039,0:07:35.680
the assumption was that if location

0:07:32.639,0:07:37.599
um was sort of key to productivity they

0:07:35.680,0:07:39.759
felt that if you work remotely in the

0:07:37.599,0:07:41.759
workplace or in a hybrid way

0:07:39.759,0:07:43.360
that would actually be pivotal to the

0:07:41.759,0:07:46.720
role of the overall

0:07:43.360,0:07:49.120
success of your organization um

0:07:46.720,0:07:51.199
cmi also went into the research thinking

0:07:49.120,0:07:53.360
that the rising of the falling demand of

0:07:51.199,0:07:57.360
an organization's goods or services

0:07:53.360,0:08:00.160
would also make a difference in the

0:07:57.360,0:08:01.360
success of the business but ultimately

0:08:00.160,0:08:04.479
what it showed was

0:08:01.360,0:08:06.639
it was actually the way that the

0:08:04.479,0:08:08.560
people in organizations were actually

0:08:06.639,0:08:12.000
led and managed

0:08:08.560,0:08:15.280
had the most significant impact on

0:08:12.000,0:08:18.800
the productivity of the businesses

0:08:15.280,0:08:20.879
and um i could probably echo a lot of

0:08:18.800,0:08:22.160
that just anecdotally by what was

0:08:20.879,0:08:25.039
discussed really

0:08:22.160,0:08:27.120
in a lot of the earlier sessions we

0:08:25.039,0:08:27.680
talked a lot about shock we talked a lot

0:08:27.120,0:08:30.160
about

0:08:27.680,0:08:32.560
the uh coming to terms with what had

0:08:30.160,0:08:32.880
happened almost like managing grief you

0:08:32.560,0:08:34.640
know

0:08:32.880,0:08:36.080
coming to terms with the loss of life as

0:08:34.640,0:08:38.839
we actually knew it

0:08:36.080,0:08:40.560
um and what we did see was a lot of

0:08:38.839,0:08:43.279
organizations

0:08:40.560,0:08:43.839
and managers of small businesses and

0:08:43.279,0:08:45.680
large

0:08:43.839,0:08:47.279
really having to work hard to make sense

0:08:45.680,0:08:49.839
of what was happening and it put them

0:08:47.279,0:08:53.040
under really a lot of challenge

0:08:49.839,0:08:54.080
really they had to dig deep to pull on

0:08:53.040,0:08:56.959
their management

0:08:54.080,0:08:59.360
and skills and abilities to be able to

0:08:56.959,0:09:01.360
move their businesses forwards

0:08:59.360,0:09:03.200
so ultimately in summary productivity

0:09:01.360,0:09:04.800
isn't about where you work it's about

0:09:03.200,0:09:07.120
how you are managed

0:09:04.800,0:09:08.399
okay now we know it's important to have

0:09:07.120,0:09:09.600
all of the tools

0:09:08.399,0:09:12.160
and everything that you need at your

0:09:09.600,0:09:14.080
fingertips to be able to deliver on your

0:09:12.160,0:09:15.760
business goals and whatever products

0:09:14.080,0:09:17.839
your businesses are

0:09:15.760,0:09:20.160
and i think we definitely seen that with

0:09:17.839,0:09:22.160
organizations who maybe

0:09:20.160,0:09:23.920
weren't on the cloud organizations who

0:09:22.160,0:09:24.640
maybe didn't have access to all of their

0:09:23.920,0:09:26.880
files

0:09:24.640,0:09:27.680
and be in that position to actually work

0:09:26.880,0:09:29.279
anywhere

0:09:27.680,0:09:32.320
having to really make a bit of a quick

0:09:29.279,0:09:35.760
scramble to really make that happen

0:09:32.320,0:09:38.240
uh also we've seen organizations

0:09:35.760,0:09:40.000
that maybe um their business type was a

0:09:38.240,0:09:41.760
small business on high street

0:09:40.000,0:09:43.920
and if they hadn't got the ability to

0:09:41.760,0:09:45.680
actually put that business online to

0:09:43.920,0:09:48.080
sell their products online

0:09:45.680,0:09:49.839
um obviously their productivity was

0:09:48.080,0:09:50.720
impacted that way as well so that's

0:09:49.839,0:09:53.040
something that we can

0:09:50.720,0:09:54.880
certainly come on to later about how you

0:09:53.040,0:09:56.560
be more agile at so you can actually

0:09:54.880,0:10:01.200
work forwards

0:09:56.560,0:10:04.880
um but really the research findings here

0:10:01.200,0:10:07.839
have shown that ultimately there is a

0:10:04.880,0:10:09.920
shift now um as we're in the last

0:10:07.839,0:10:12.959
quarter of this calendar year

0:10:09.920,0:10:14.240
very very much a shift where less people

0:10:12.959,0:10:15.040
are actually working in the physical

0:10:14.240,0:10:17.360
workplace

0:10:15.040,0:10:19.040
and we're seeing an increase in that

0:10:17.360,0:10:21.519
hybrid and virtual

0:10:19.040,0:10:23.440
approach to working and what it is

0:10:21.519,0:10:25.839
forecast is that we will

0:10:23.440,0:10:27.120
never return to the traditional five-day

0:10:25.839,0:10:30.399
week in an office

0:10:27.120,0:10:31.040
um there is obviously strong evidence to

0:10:30.399,0:10:34.000
suggest

0:10:31.040,0:10:35.760
that productivity can still be carried

0:10:34.000,0:10:38.000
out with effective management

0:10:35.760,0:10:40.160
where all the tools are in place so we

0:10:38.000,0:10:43.519
are seeing greater greater flexibility

0:10:40.160,0:10:45.760
being used within our organizations

0:10:43.519,0:10:47.760
we have mentioned the well-being world

0:10:45.760,0:10:51.279
word already

0:10:47.760,0:10:52.959
ultimately the recommendations are that

0:10:51.279,0:10:56.320
communication is key

0:10:52.959,0:10:59.120
and looking after your people is key

0:10:56.320,0:11:01.600
you will see from the research findings

0:10:59.120,0:11:02.399
here just the simple things of being

0:11:01.600,0:11:05.200
able to

0:11:02.399,0:11:06.480
reach out connect with people it's

0:11:05.200,0:11:10.399
something that is

0:11:06.480,0:11:12.399
very very basic in our motivators and

0:11:10.399,0:11:15.440
what actually makes us happy as

0:11:12.399,0:11:16.880
people so um you will see there's a

0:11:15.440,0:11:18.800
range of

0:11:16.880,0:11:21.200
skills and attributes here of course

0:11:18.800,0:11:23.760
that you see within the relationship of

0:11:21.200,0:11:25.200
um like business owners and ultimately

0:11:23.760,0:11:29.680
staff members

0:11:25.200,0:11:32.079
um but what we are seeing is that um

0:11:29.680,0:11:32.800
recognizing that the people that work in

0:11:32.079,0:11:34.800
your teams

0:11:32.800,0:11:36.160
do actually need to hear from you on a

0:11:34.800,0:11:37.839
regular basis

0:11:36.160,0:11:39.839
but need to hear the impact of the

0:11:37.839,0:11:40.640
decision making or what actually might

0:11:39.839,0:11:43.680
be happening

0:11:40.640,0:11:45.040
so um we know that that is something

0:11:43.680,0:11:47.279
that people have learned how to do

0:11:45.040,0:11:47.680
better and ultimately it's refining that

0:11:47.279,0:11:50.880
more

0:11:47.680,0:11:50.880
as we move forwards

0:11:51.120,0:11:57.360
um i come from the hr world

0:11:54.399,0:11:59.920
and of course within the hr world uh

0:11:57.360,0:12:02.800
employee engagement is the ultimate goal

0:11:59.920,0:12:04.240
that organizations are wanting to

0:12:02.800,0:12:05.839
achieve if you've got an engaged

0:12:04.240,0:12:07.120
workforce you're going to

0:12:05.839,0:12:08.959
ultimately have high levels of

0:12:07.120,0:12:11.120
productivity because your

0:12:08.959,0:12:12.720
employees will stay longer they will be

0:12:11.120,0:12:15.040
happier and you don't have the

0:12:12.720,0:12:16.720
increasing costs of staff turnover and

0:12:15.040,0:12:17.760
having to go to find those great people

0:12:16.720,0:12:19.760
again

0:12:17.760,0:12:20.880
so ultimately if you can create a

0:12:19.760,0:12:23.279
workplace

0:12:20.880,0:12:24.160
where your people are happy that will

0:12:23.279,0:12:26.480
actually take

0:12:24.160,0:12:29.040
a lot of the pains away from your from

0:12:26.480,0:12:30.560
your business model

0:12:29.040,0:12:32.160
but of course we know that the

0:12:30.560,0:12:34.880
traditional uh

0:12:32.160,0:12:37.360
physical place of work that of course a

0:12:34.880,0:12:39.120
lot of our businesses were built around

0:12:37.360,0:12:41.279
has been pretty much swept away from

0:12:39.120,0:12:42.160
under our feet and as mentioned in the

0:12:41.279,0:12:44.720
earlier

0:12:42.160,0:12:47.120
uh slides there is this shift for a more

0:12:44.720,0:12:49.600
hybrid working business model

0:12:47.120,0:12:50.839
so it's how then as a business owner you

0:12:49.600,0:12:53.839
can actually

0:12:50.839,0:12:56.959
work with your business to ensure

0:12:53.839,0:12:59.760
that everyone that works in your team

0:12:56.959,0:13:02.639
has got what makes them happy and then

0:12:59.760,0:13:06.639
how do you compensate for these elements

0:13:02.639,0:13:08.240
maybe further down um on this

0:13:06.639,0:13:09.839
scale here how do you actually

0:13:08.240,0:13:11.839
compensate for that whenever it's

0:13:09.839,0:13:13.600
actually out of your control

0:13:11.839,0:13:15.680
ultimately comfort of a working

0:13:13.600,0:13:18.560
environment uh we know it was it was

0:13:15.680,0:13:20.639
very different in lockdown 2.0

0:13:18.560,0:13:23.440
where we had rain beating on the window

0:13:20.639,0:13:25.200
pane in our homes whereas everyone was

0:13:23.440,0:13:27.040
sort of trying to work in the sunshine

0:13:25.200,0:13:28.079
in their back gardens during the first

0:13:27.040,0:13:31.120
lockdown

0:13:28.079,0:13:34.320
and ultimately this has a big impact

0:13:31.120,0:13:35.040
on uh health and well-being and of

0:13:34.320,0:13:36.639
course

0:13:35.040,0:13:38.880
the happiness of people as they actually

0:13:36.639,0:13:41.519
carry out the work that they're doing

0:13:38.880,0:13:42.160
and so these are also important things

0:13:41.519,0:13:44.399
to be

0:13:42.160,0:13:45.360
aware of the anxiety and loneliness

0:13:44.399,0:13:47.760
piece of course

0:13:45.360,0:13:49.920
is really key and this links into the

0:13:47.760,0:13:51.839
earlier recommendation around

0:13:49.920,0:13:53.120
communicating and actually over

0:13:51.839,0:13:55.519
communicating

0:13:53.120,0:13:56.880
um to ensure that everyone is in that

0:13:55.519,0:13:59.600
place

0:13:56.880,0:14:03.120
we know that if your business is not

0:13:59.600,0:14:05.920
back in the physical working space again

0:14:03.120,0:14:06.959
it's those informal conversations are at

0:14:05.920,0:14:09.600
risk of then not

0:14:06.959,0:14:11.600
not happening as easily we know the

0:14:09.600,0:14:12.560
comments of the conversations that have

0:14:11.600,0:14:15.199
in the kitchen

0:14:12.560,0:14:16.560
or by the coffee machine or by the water

0:14:15.199,0:14:18.880
bot etc

0:14:16.560,0:14:21.199
those can be some of the most productive

0:14:18.880,0:14:23.600
conversations that you have with your

0:14:21.199,0:14:24.320
with with your team members so it's how

0:14:23.600,0:14:27.519
to almost

0:14:24.320,0:14:28.320
fill that um fulfill that space with how

0:14:27.519,0:14:31.360
you can have

0:14:28.320,0:14:33.199
those conversations

0:14:31.360,0:14:36.160
but obviously facilitating them to make

0:14:33.199,0:14:36.160
sure they do happen

0:14:37.279,0:14:41.600
in terms of uncertain worlds i think

0:14:39.839,0:14:43.680
it's important that we

0:14:41.600,0:14:45.120
just recognize the context of what else

0:14:43.680,0:14:47.760
has been going on

0:14:45.120,0:14:50.079
um in this in this calendar year we know

0:14:47.760,0:14:51.680
there has been a lot of change globally

0:14:50.079,0:14:53.279
uh we know we're now in a position where

0:14:51.680,0:14:54.880
we're going to have some new leaders

0:14:53.279,0:14:56.399
out in the western part of the world

0:14:54.880,0:14:58.399
which is going to make a

0:14:56.399,0:15:00.959
big shift for obviously how the uk moves

0:14:58.399,0:15:04.320
forward in a post-brexit economy

0:15:00.959,0:15:05.360
um but ultimately the impact of black

0:15:04.320,0:15:08.079
lives matter

0:15:05.360,0:15:10.000
um which of course uh the impact of that

0:15:08.079,0:15:12.079
made its way across the pond

0:15:10.000,0:15:13.360
but ultimately before that there has

0:15:12.079,0:15:16.399
been a lot of focus

0:15:13.360,0:15:16.959
in looking at how business owners can

0:15:16.399,0:15:19.839
actually

0:15:16.959,0:15:20.720
harness the best amount of talent for

0:15:19.839,0:15:23.519
their business

0:15:20.720,0:15:25.519
and how they can be aware of the

0:15:23.519,0:15:27.279
importance of managing equality

0:15:25.519,0:15:28.639
diversity and inclusion within their

0:15:27.279,0:15:31.759
teams

0:15:28.639,0:15:33.360
to ensure that everyone is included

0:15:31.759,0:15:35.839
making sure that everyone is engaged and

0:15:33.360,0:15:37.680
motivated and ultimately

0:15:35.839,0:15:39.279
in times of challenge that you were

0:15:37.680,0:15:41.600
taking the best

0:15:39.279,0:15:43.759
people with you in your business to

0:15:41.600,0:15:48.320
ultimately make your business

0:15:43.759,0:15:48.320
productive and successful

0:15:49.440,0:15:53.600
under the inclusivity um umbrella we've

0:15:52.480,0:15:55.759
also got

0:15:53.600,0:15:56.880
obviously gender to consider and i think

0:15:55.759,0:15:58.959
something that

0:15:56.880,0:16:01.040
we all reflect on certainly from

0:15:58.959,0:16:04.480
lockdown 1.0

0:16:01.040,0:16:07.120
uh the impact of um

0:16:04.480,0:16:07.759
child care responsibilities on uh

0:16:07.120,0:16:10.880
working

0:16:07.759,0:16:12.880
working working families and certainly

0:16:10.880,0:16:14.160
what the research has shown is that

0:16:12.880,0:16:16.639
there has been

0:16:14.160,0:16:18.399
um a much higher impact on obviously the

0:16:16.639,0:16:21.120
female gender

0:16:18.399,0:16:22.079
um and with that it's how business

0:16:21.120,0:16:25.279
owners might be

0:16:22.079,0:16:27.519
able to really be aware of that but

0:16:25.279,0:16:29.040
offer support from a gender point of

0:16:27.519,0:16:31.440
view where ultimately

0:16:29.040,0:16:32.240
what's going to happen is that if your

0:16:31.440,0:16:35.680
child

0:16:32.240,0:16:37.759
is sent home from school because someone

0:16:35.680,0:16:40.079
in their bubble has contracted

0:16:37.759,0:16:41.040
covet 19 and you are going to have to

0:16:40.079,0:16:44.079
homeschool them

0:16:41.040,0:16:44.639
obviously in this um current pandemic

0:16:44.079,0:16:46.560
worlds

0:16:44.639,0:16:48.720
ultimately what we're finding is that

0:16:46.560,0:16:51.040
the responsibility of that does fall on

0:16:48.720,0:16:53.279
the female more than the male

0:16:51.040,0:16:54.320
um so there's a wider health and

0:16:53.279,0:16:56.000
well-being

0:16:54.320,0:16:58.000
uh conversation that you need to be

0:16:56.000,0:17:01.199
aware of if you're potentially

0:16:58.000,0:17:04.240
having uh females um in your

0:17:01.199,0:17:06.640
um in your business as well

0:17:04.240,0:17:08.720
obviously this is not exclusive of

0:17:06.640,0:17:12.000
course we know that there's a lot of men

0:17:08.720,0:17:13.679
who do uh support that also we also know

0:17:12.000,0:17:15.679
that there's a lot of single parent

0:17:13.679,0:17:17.199
families which of course men

0:17:15.679,0:17:19.600
are at the helm making all of that

0:17:17.199,0:17:21.839
happen as well but as business owners

0:17:19.600,0:17:23.520
it is really just important that you are

0:17:21.839,0:17:25.120
just mindful of that because these are

0:17:23.520,0:17:28.240
things that didn't really

0:17:25.120,0:17:31.200
um uh play as as as

0:17:28.240,0:17:31.200
important before

0:17:31.280,0:17:34.720
and this this is just obviously just

0:17:32.799,0:17:35.679
further endorses what i've said about

0:17:34.720,0:17:39.039
just the

0:17:35.679,0:17:41.200
the impact of uh children the caring

0:17:39.039,0:17:44.320
responsibilities but also

0:17:41.200,0:17:45.039
uh with the increase of um the more

0:17:44.320,0:17:47.840
mature

0:17:45.039,0:17:48.480
age groups and across our societies

0:17:47.840,0:17:51.200
there is

0:17:48.480,0:17:53.200
much higher responsibility for people

0:17:51.200,0:17:55.679
that are working in your businesses

0:17:53.200,0:17:57.280
um to have caring responsibilities and

0:17:55.679,0:17:59.760
that can be for young people

0:17:57.280,0:18:01.039
minors can also be for majors with

0:17:59.760,0:18:04.240
obviously elderly

0:18:01.039,0:18:07.760
friends relatives and so forth so again

0:18:04.240,0:18:11.039
we have to be much more inclusive from a

0:18:07.760,0:18:14.240
wider society perspective really

0:18:11.039,0:18:16.480
um because um caring

0:18:14.240,0:18:19.600
is not a responsibility that businesses

0:18:16.480,0:18:19.600
do have to be aware of

0:18:20.160,0:18:24.320
so then in conclusion what we're looking

0:18:22.080,0:18:26.000
at then how best to plan when it is

0:18:24.320,0:18:28.160
uncertain

0:18:26.000,0:18:30.240
so ultimately around the productivity

0:18:28.160,0:18:31.280
area it is encouraged that business

0:18:30.240,0:18:32.960
owners

0:18:31.280,0:18:34.880
can monitor and review the working

0:18:32.960,0:18:37.120
arrangements um

0:18:34.880,0:18:38.240
it has been cited that her productivity

0:18:37.120,0:18:40.160
might have increased

0:18:38.240,0:18:41.600
because of less commuting time eating

0:18:40.160,0:18:43.520
into the working day

0:18:41.600,0:18:45.840
innovation has actually decreased and i

0:18:43.520,0:18:49.200
think this the innovation decrease

0:18:45.840,0:18:51.840
is an impact of those um

0:18:49.200,0:18:54.480
uh impulsive conversations taking take

0:18:51.840,0:18:56.080
taking place when people are together

0:18:54.480,0:18:57.600
it is important that obviously you do

0:18:56.080,0:18:59.200
have regular communication and

0:18:57.600,0:19:01.120
well-being check-ins with your staff

0:18:59.200,0:19:02.720
that does have a direct link to your to

0:19:01.120,0:19:04.799
your productivity

0:19:02.720,0:19:06.240
uh within any management role it's so

0:19:04.799,0:19:07.600
important that the manager and the

0:19:06.240,0:19:08.160
leader of the business does have a

0:19:07.600,0:19:10.480
positive

0:19:08.160,0:19:12.240
presence they can see that they are

0:19:10.480,0:19:15.120
there they are available

0:19:12.240,0:19:15.440
um we know there's the old cliche you

0:19:15.120,0:19:18.160
know

0:19:15.440,0:19:19.760
my office door is always open uh but if

0:19:18.160,0:19:20.320
they physically can't see your office

0:19:19.760,0:19:21.840
because

0:19:20.320,0:19:23.600
um people aren't physically working

0:19:21.840,0:19:25.200
together that of course is going to be

0:19:23.600,0:19:26.480
more difficult so really just the

0:19:25.200,0:19:30.320
importance of

0:19:26.480,0:19:32.559
very regular updates and having that um

0:19:30.320,0:19:33.919
uh ability for your staff can actually

0:19:32.559,0:19:37.520
contact you if they

0:19:33.919,0:19:42.320
need to um speak to you at a ad hoc

0:19:37.520,0:19:44.559
way um in terms of employee engagement

0:19:42.320,0:19:45.760
we know that there's a lot of narrative

0:19:44.559,0:19:48.960
out there around

0:19:45.760,0:19:51.440
you know empowerment and delegation

0:19:48.960,0:19:52.799
and uh bringing the young minds and

0:19:51.440,0:19:55.679
fresh minds together

0:19:52.799,0:19:57.039
for uh innovative problem solving and so

0:19:55.679,0:20:00.080
forth and i think

0:19:57.039,0:20:00.960
when it is uncertain um what you have to

0:20:00.080,0:20:03.280
plan for

0:20:00.960,0:20:05.360
you have to plan to be disruptive you

0:20:03.280,0:20:07.919
have to plan to be agile

0:20:05.360,0:20:10.080
and you have to plan to be in a position

0:20:07.919,0:20:12.799
where you've actually got a backup plan

0:20:10.080,0:20:14.559
um this narrative came through very

0:20:12.799,0:20:15.200
strongly yesterday in southern business

0:20:14.559,0:20:17.280
schools

0:20:15.200,0:20:19.679
um launch session that we had with our

0:20:17.280,0:20:22.000
chancellor um theo

0:20:19.679,0:20:23.200
a very experienced businessman and

0:20:22.000,0:20:26.799
certainly

0:20:23.200,0:20:30.080
um innovation and uh agility

0:20:26.799,0:20:33.120
were obviously key elements for success

0:20:30.080,0:20:34.559
um that um people feel he's put forward

0:20:33.120,0:20:37.600
obviously to be able to plan

0:20:34.559,0:20:40.880
and move ahead and adapt in this

0:20:37.600,0:20:42.960
changing world ultimately it's the

0:20:40.880,0:20:45.760
challenge for business owners to be

0:20:42.960,0:20:47.440
the best managers that they can be so to

0:20:45.760,0:20:49.600
be in that position to

0:20:47.440,0:20:50.720
offer support to really share knowledge

0:20:49.600,0:20:52.720
and skills

0:20:50.720,0:20:54.559
and to think about where you can get the

0:20:52.720,0:20:56.480
best people into your business

0:20:54.559,0:20:57.919
to move your business forwards and this

0:20:56.480,0:21:01.280
certainly endorses

0:20:57.919,0:21:02.240
the business case then for equality

0:21:01.280,0:21:05.360
diversity

0:21:02.240,0:21:06.880
and um inclusion because everyone's

0:21:05.360,0:21:08.960
having to dig deep you're having to

0:21:06.880,0:21:11.360
think outside of that box

0:21:08.960,0:21:14.480
when it is uncertain to think how best

0:21:11.360,0:21:17.520
can you actually plan ahead

0:21:14.480,0:21:20.400
um some interesting words here from uh

0:21:17.520,0:21:21.280
lord dibben uh that was shared back in

0:21:20.400,0:21:23.440
august

0:21:21.280,0:21:25.520
with a strap line of we must resist the

0:21:23.440,0:21:27.520
temptation to return to business as

0:21:25.520,0:21:28.400
usual so i think it's that acceptance

0:21:27.520,0:21:31.679
now

0:21:28.400,0:21:35.039
that that has gone we're moving now into

0:21:31.679,0:21:35.600
a very different place some people argue

0:21:35.039,0:21:37.360
well if it

0:21:35.600,0:21:39.280
hadn't been the pandemic it would have

0:21:37.360,0:21:42.240
been you know

0:21:39.280,0:21:43.280
rising uh sea waters and obviously

0:21:42.240,0:21:45.600
flooding of

0:21:43.280,0:21:46.480
x amount of hectares and acres or

0:21:45.600,0:21:48.400
whatever

0:21:46.480,0:21:51.679
i think what the pandemic has shown us

0:21:48.400,0:21:53.919
it's it's given us a really good example

0:21:51.679,0:21:54.799
and a big wake-up call for what other

0:21:53.919,0:21:57.120
shocks

0:21:54.799,0:21:58.240
might actually come our way in this

0:21:57.120,0:21:59.919
coming century

0:21:58.240,0:22:01.520
not sure how many of us might actually

0:21:59.919,0:22:03.840
be around to see it at the

0:22:01.520,0:22:04.880
at the latter part of but we know from a

0:22:03.840,0:22:07.919
wider

0:22:04.880,0:22:09.760
um environmental context we are probably

0:22:07.919,0:22:11.840
going to be looking at a few more

0:22:09.760,0:22:13.440
uh inches of the scale in terms of

0:22:11.840,0:22:14.480
temperature average that's going to have

0:22:13.440,0:22:17.919
a bigger impact

0:22:14.480,0:22:21.280
on our climate and of course

0:22:17.919,0:22:23.200
the impact that businesses may have

0:22:21.280,0:22:24.799
and thrown upon them as a result of that

0:22:23.200,0:22:26.799
climate change we know what's happened

0:22:24.799,0:22:29.440
over the last three to four years with

0:22:26.799,0:22:31.120
flash flooding for example up and down

0:22:29.440,0:22:31.679
the country and responses that have to

0:22:31.120,0:22:34.080
be made

0:22:31.679,0:22:36.000
in part of that so you can see the

0:22:34.080,0:22:37.840
narrative here is it's being prepared

0:22:36.000,0:22:40.159
for shock we can't control it we know

0:22:37.840,0:22:43.440
what might happen

0:22:40.159,0:22:46.080
being resilient moving away from

0:22:43.440,0:22:48.159
not obviously being open and vulnerable

0:22:46.080,0:22:51.039
and i think a lot of businesses now

0:22:48.159,0:22:52.400
have built access to to cloud so that

0:22:51.039,0:22:55.440
they can work anywhere

0:22:52.400,0:22:57.200
they've also built access to um

0:22:55.440,0:22:59.039
online selling if they didn't have that

0:22:57.200,0:23:00.400
before so that their products can still

0:22:59.039,0:23:01.360
get to the customers they don't

0:23:00.400,0:23:03.120
physically

0:23:01.360,0:23:04.880
have to come over the doorstep of their

0:23:03.120,0:23:07.520
business and

0:23:04.880,0:23:08.640
but in terms of the mantra that you are

0:23:07.520,0:23:10.159
hearing a lot through our government

0:23:08.640,0:23:12.720
it's this building back

0:23:10.159,0:23:14.400
better and it's almost building back to

0:23:12.720,0:23:16.640
be more stronger

0:23:14.400,0:23:18.880
building strong leadership mindsets in

0:23:16.640,0:23:19.919
there to lead people forward when we

0:23:18.880,0:23:23.280
know the times

0:23:19.919,0:23:27.360
are actually going to be challenging

0:23:23.280,0:23:29.679
um so as we're saying amid the upheaval

0:23:27.360,0:23:32.080
it has become evident that planning for

0:23:29.679,0:23:34.880
good management practice

0:23:32.080,0:23:36.880
is actually a good way to plan ahead for

0:23:34.880,0:23:39.440
uncertain times and of course

0:23:36.880,0:23:40.080
i'm speaking here in my representative

0:23:39.440,0:23:41.760
role

0:23:40.080,0:23:44.480
from the charter management institute

0:23:41.760,0:23:47.520
and actually embedding the importance

0:23:44.480,0:23:49.360
of strong values driven management

0:23:47.520,0:23:50.080
practice because that cited as being the

0:23:49.360,0:23:52.080
sustainable

0:23:50.080,0:23:54.240
way forward that will have the positive

0:23:52.080,0:23:56.640
impact on your productivity

0:23:54.240,0:23:57.919
your employee well-being and help you

0:23:56.640,0:24:01.279
design a workplace

0:23:57.919,0:24:03.279
that can be more sustainable now

0:24:01.279,0:24:04.559
i'm delighted to be able to share an

0:24:03.279,0:24:08.080
opportunity

0:24:04.559,0:24:09.919
for medium sized businesses here today

0:24:08.080,0:24:12.159
this is a collaboration that both

0:24:09.919,0:24:14.240
soaland university and university of

0:24:12.159,0:24:16.159
portsmouth are involved in

0:24:14.240,0:24:17.760
with being small business charter member

0:24:16.159,0:24:19.200
schools

0:24:17.760,0:24:21.440
the department of business energy and

0:24:19.200,0:24:22.640
industrial strategy have very kindly

0:24:21.440,0:24:25.919
funded to the tune

0:24:22.640,0:24:29.279
of just short of 11 million um

0:24:25.919,0:24:30.320
2 000 places on workshops that have been

0:24:29.279,0:24:32.080
running from

0:24:30.320,0:24:33.840
october of this year and they will run

0:24:32.080,0:24:37.200
right through to

0:24:33.840,0:24:40.400
the end of march next next year um

0:24:37.200,0:24:42.559
these are eight week short

0:24:40.400,0:24:43.520
short courses that are fully facilitated

0:24:42.559,0:24:46.159
online

0:24:43.520,0:24:48.640
um with the output of businesses

0:24:46.159,0:24:50.960
developing an action plan

0:24:48.640,0:24:52.000
to drive resilience productivity and

0:24:50.960,0:24:55.039
growth

0:24:52.000,0:24:57.520
within the business they are 100 funded

0:24:55.039,0:24:59.440
um sadly social enterprises and

0:24:57.520,0:25:01.120
charities don't qualify

0:24:59.440,0:25:03.279
for this funded opportunity from the

0:25:01.120,0:25:04.000
government uh but if you do have a

0:25:03.279,0:25:06.880
turnover

0:25:04.000,0:25:08.960
turnover of over a hundred thousand and

0:25:06.880,0:25:10.880
employ five or more people

0:25:08.960,0:25:12.400
and you should qualify to be able to

0:25:10.880,0:25:14.159
come on this

0:25:12.400,0:25:15.520
eight-week program where you will have

0:25:14.159,0:25:18.559
the opportunity

0:25:15.520,0:25:19.440
to do a bit of a deep dive into your

0:25:18.559,0:25:21.760
business

0:25:19.440,0:25:24.080
really re review it against some of

0:25:21.760,0:25:27.200
these areas that we have discussed

0:25:24.080,0:25:29.919
in this presentation today um with you

0:25:27.200,0:25:31.919
then to putting together an action plan

0:25:29.919,0:25:33.840
um for how to actually drive your

0:25:31.919,0:25:35.679
business forwards

0:25:33.840,0:25:38.240
what i will say that has been a really

0:25:35.679,0:25:40.159
positive impact of these sessions we've

0:25:38.240,0:25:43.440
got 60 small businesses

0:25:40.159,0:25:44.960
um nearing the end of this um program

0:25:43.440,0:25:47.039
already in soland

0:25:44.960,0:25:48.400
it's the ability to come together as a

0:25:47.039,0:25:50.320
community

0:25:48.400,0:25:53.200
that has been really positive the

0:25:50.320,0:25:55.600
stories that the businesses have shared

0:25:53.200,0:25:56.320
the learning from each other and i think

0:25:55.600,0:25:59.279
just

0:25:56.320,0:26:00.799
when times are uncertain it's nice to

0:25:59.279,0:26:03.440
actually be in a body

0:26:00.799,0:26:05.200
of other like-minded people who are

0:26:03.440,0:26:06.080
running businesses to really share your

0:26:05.200,0:26:09.200
stories

0:26:06.080,0:26:12.799
and actually learn from

0:26:09.200,0:26:15.840
so that concludes my session um i will

0:26:12.799,0:26:18.400
hand over now to um matt jeffrey and as

0:26:15.840,0:26:22.240
i understand that we'll take questions

0:26:18.400,0:26:24.559
um at the end so i'm going to stop

0:26:22.240,0:26:25.520
sharing my screen now i'm at so then you

0:26:24.559,0:26:28.240
can go ahead

0:26:25.520,0:26:29.200
and start sharing yours ross is that

0:26:28.240,0:26:30.480
okay you're happy

0:26:29.200,0:26:33.440
that's that's what we should be doing

0:26:30.480,0:26:36.240
yeah that's absolutely perfect

0:26:33.440,0:26:38.080
jillian and while we wait for matt to

0:26:36.240,0:26:39.120
get his his slides up thank you

0:26:38.080,0:26:41.600
everybody for

0:26:39.120,0:26:43.679
um attending and i've encouraged you all

0:26:41.600,0:26:45.600
to put questions into the chat

0:26:43.679,0:26:47.840
and i think we've already got one so

0:26:45.600,0:26:48.960
please do far away as you hear from the

0:26:47.840,0:26:50.559
speakers um

0:26:48.960,0:26:52.320
put your questions into the chat and

0:26:50.559,0:26:54.400
i'll ensure that they are they're put

0:26:52.320,0:26:57.360
forward to to the panelists

0:26:54.400,0:26:57.760
thank you matt brilliant thanks for that

0:26:57.360,0:27:00.480
ross

0:26:57.760,0:27:01.679
and jillian um yeah so i'm uh matt

0:27:00.480,0:27:04.480
jeffrey ceo

0:27:01.679,0:27:05.919
of uh bright bulb design um and actually

0:27:04.480,0:27:06.240
following on from what julian said about

0:27:05.919,0:27:09.679
the

0:27:06.240,0:27:11.279
the um leadership program uh we did a

0:27:09.679,0:27:12.880
growth accelerator program with the

0:27:11.279,0:27:15.120
solar lep uh

0:27:12.880,0:27:16.559
earlier during the actual pandemic and

0:27:15.120,0:27:19.039
that actually proved to be

0:27:16.559,0:27:20.159
really really helpful um helped us look

0:27:19.039,0:27:23.120
at our business

0:27:20.159,0:27:24.880
um we did that with bdo as going through

0:27:23.120,0:27:25.919
our business going for our business plan

0:27:24.880,0:27:29.440
looking at everything

0:27:25.919,0:27:30.960
and so those um tools i would i suggest

0:27:29.440,0:27:32.480
are really good for small businesses so

0:27:30.960,0:27:34.799
i definitely would recommend

0:27:32.480,0:27:36.559
people taking up that opportunity if you

0:27:34.799,0:27:40.159
if you're the right size business

0:27:36.559,0:27:41.279
um to do that um so i'm really here

0:27:40.159,0:27:44.320
today to

0:27:41.279,0:27:45.120
um give you a perspective from a

0:27:44.320,0:27:48.000
business

0:27:45.120,0:27:48.640
uh in terms of what we've done over the

0:27:48.000,0:27:51.120
last

0:27:48.640,0:27:52.799
uh few months during this pandemic um

0:27:51.120,0:27:55.279
but before i do that i'd just like to

0:27:52.799,0:27:55.919
do a little bit of an introduction um

0:27:55.279,0:27:58.399
about

0:27:55.919,0:27:59.120
who we are so uh we are bright bulb

0:27:58.399,0:28:01.279
design

0:27:59.120,0:28:03.039
um we're a leading multi-award-winning

0:28:01.279,0:28:04.880
design and digital studio based

0:28:03.039,0:28:06.159
here on the isle of wight at wilton

0:28:04.880,0:28:08.000
bridge um

0:28:06.159,0:28:10.320
a sunny isle of wight not so sunny today

0:28:08.000,0:28:12.080
sadly um we've got an enviable

0:28:10.320,0:28:14.240
reputation of delivering proven results

0:28:12.080,0:28:18.399
for many of the south's most successful

0:28:14.240,0:28:21.200
and aspiring companies my background

0:28:18.399,0:28:22.000
is in working with blue chip clients

0:28:21.200,0:28:25.279
such as

0:28:22.000,0:28:27.200
arab hsbc and mark jacobs

0:28:25.279,0:28:29.039
especially within the outdoor

0:28:27.200,0:28:32.000
advertising sector

0:28:29.039,0:28:32.559
me and my wife uh stroke co-director fee

0:28:32.000,0:28:34.159
i'm

0:28:32.559,0:28:35.919
pretty sure why should come first in

0:28:34.159,0:28:38.559
that sequence um

0:28:35.919,0:28:39.120
we've worked in sydney melbourne uh new

0:28:38.559,0:28:42.240
zealand

0:28:39.120,0:28:43.120
london and now here on the roi and the

0:28:42.240,0:28:45.279
experiences

0:28:43.120,0:28:46.720
from all of these locations and

0:28:45.279,0:28:47.279
businesses that we've worked with that

0:28:46.720,0:28:49.200
we have

0:28:47.279,0:28:50.640
put into our own business here at bright

0:28:49.200,0:28:53.279
bulb

0:28:50.640,0:28:54.320
so over the past six years uh also we've

0:28:53.279,0:28:56.320
been growing

0:28:54.320,0:28:57.360
uh doubling year on year expanding the

0:28:56.320,0:28:59.840
team

0:28:57.360,0:29:02.080
with now a team of 10 creative

0:28:59.840,0:29:04.799
individuals or bright sparks

0:29:02.080,0:29:06.880
as i like to call them we've continued

0:29:04.799,0:29:09.279
to work with some incredible clients

0:29:06.880,0:29:10.240
across the country and we are proud to

0:29:09.279,0:29:12.960
help these

0:29:10.240,0:29:14.480
clients on a daily basis we also

0:29:12.960,0:29:14.960
continue to work local businesses in the

0:29:14.480,0:29:17.120
south

0:29:14.960,0:29:18.640
uh helping them progress their marketing

0:29:17.120,0:29:20.159
design and digital presence

0:29:18.640,0:29:21.570
and are proud of what we can bring to

0:29:20.159,0:29:23.919
the table in that respect

0:29:21.570,0:29:27.919
[Applause]

0:29:23.919,0:29:29.600
so as a very short summary on who i am

0:29:27.919,0:29:31.120
and hopefully gives you a bit of an idea

0:29:29.600,0:29:34.080
of the size of the business

0:29:31.120,0:29:35.279
where we're from um hopefully people can

0:29:34.080,0:29:37.840
relate to that

0:29:35.279,0:29:38.880
um people that are on this this video

0:29:37.840,0:29:41.919
call

0:29:38.880,0:29:44.960
so of course this year as has been

0:29:41.919,0:29:46.480
uh pretty much impacted everybody in

0:29:44.960,0:29:49.520
some way shape or form

0:29:46.480,0:29:52.640
um the chronovirus has not exactly

0:29:49.520,0:29:56.640
helped uh anything in terms of business

0:29:52.640,0:29:59.120
um so how have we adapted at brightball

0:29:56.640,0:30:01.039
and to what's been happening so this is

0:29:59.120,0:30:04.399
what i'd like to take you through

0:30:01.039,0:30:06.240
so first let me tell you back in march

0:30:04.399,0:30:08.799
uh and nowhere to valy me

0:30:06.240,0:30:09.919
and fee were holding hands um as we

0:30:08.799,0:30:11.679
watched rishi sinak

0:30:09.919,0:30:14.399
uh tell us how he was going to help

0:30:11.679,0:30:16.480
businesses with the furlough scheme

0:30:14.399,0:30:18.480
uh at that time in all honesty we did

0:30:16.480,0:30:21.120
not know what to expect

0:30:18.480,0:30:22.320
from the coming year but did did stream

0:30:21.120,0:30:25.679
down our faces

0:30:22.320,0:30:28.080
as we knew that scheme um

0:30:25.679,0:30:28.720
was gonna help our staff quite frankly

0:30:28.080,0:30:30.880
and

0:30:28.720,0:30:32.000
we would be okay uh if our staff are

0:30:30.880,0:30:34.960
gonna be okay

0:30:32.000,0:30:35.600
then the business would be okay um we

0:30:34.960,0:30:38.480
believe this

0:30:35.600,0:30:40.320
our staff are our biggest asset uh we

0:30:38.480,0:30:41.919
believe it to be honest any business

0:30:40.320,0:30:43.440
staff is the biggest asset in any

0:30:41.919,0:30:45.279
business um

0:30:43.440,0:30:46.640
and therefore we had faith that if our

0:30:45.279,0:30:49.279
staff would be okay that the business

0:30:46.640,0:30:49.279
would be okay

0:30:49.520,0:30:53.120
from there we didn't sit with our head

0:30:51.120,0:30:54.960
in that in the sand i mean

0:30:53.120,0:30:56.720
instead we sort of formulated a plan for

0:30:54.960,0:30:58.000
what we had to do to keep the business

0:30:56.720,0:30:59.679
ticking over

0:30:58.000,0:31:02.159
uh we looked at what had started to

0:30:59.679,0:31:04.640
happen uh there were no exhibitions

0:31:02.159,0:31:06.480
uh no handing out leaflets no business

0:31:04.640,0:31:08.960
cards exchanged

0:31:06.480,0:31:09.919
so we could see that the need for design

0:31:08.960,0:31:12.399
was going to

0:31:09.919,0:31:12.960
be less so um than we would normally

0:31:12.399,0:31:15.279
expect

0:31:12.960,0:31:17.120
in a normal year so then we looked at

0:31:15.279,0:31:21.279
the other side of the business

0:31:17.120,0:31:23.760
in terms of web and digital um i mean

0:31:21.279,0:31:24.559
we could see that no shops could open

0:31:23.760,0:31:26.640
their doors

0:31:24.559,0:31:28.159
restaurants were shut uh and the high

0:31:26.640,0:31:30.559
street was struggling

0:31:28.159,0:31:32.159
so we put our efforts into figuring out

0:31:30.559,0:31:34.960
how we can help these

0:31:32.159,0:31:36.399
businesses hit by hardship with not much

0:31:34.960,0:31:39.760
to spend but a need

0:31:36.399,0:31:41.120
to be online so we saw that

0:31:39.760,0:31:42.880
that there was a lot of grant funding

0:31:41.120,0:31:44.240
available for businesses from places

0:31:42.880,0:31:46.159
like the silent lep

0:31:44.240,0:31:47.440
natural enterprises there is rural

0:31:46.159,0:31:49.679
grants

0:31:47.440,0:31:51.279
around and there still is a lot of

0:31:49.679,0:31:54.720
grants and funding around

0:31:51.279,0:31:56.720
as we speak um specific funds made

0:31:54.720,0:31:59.360
available due to this crisis

0:31:56.720,0:32:01.279
so we decided to create a scheme that

0:31:59.360,0:32:02.320
helped businesses with the grant funding

0:32:01.279,0:32:05.120
process called

0:32:02.320,0:32:05.840
adapt uk a scheme that is actually still

0:32:05.120,0:32:08.240
running

0:32:05.840,0:32:10.159
we helped businesses with creating their

0:32:08.240,0:32:11.279
story their need for the grant to pivot

0:32:10.159,0:32:14.000
their business

0:32:11.279,0:32:15.760
with a new digital digital presence with

0:32:14.000,0:32:17.840
the grant fund that we knew that there

0:32:15.760,0:32:19.440
could be money towards e-commerce adding

0:32:17.840,0:32:22.159
a potential life-saving

0:32:19.440,0:32:22.720
revenue stream to a business this in

0:32:22.159,0:32:25.120
turn

0:32:22.720,0:32:26.880
meant that we could be commissioned to

0:32:25.120,0:32:29.919
do the work to convert

0:32:26.880,0:32:31.600
businesses websites to e-commerce stores

0:32:29.919,0:32:33.600
which in turn created a revenue stream

0:32:31.600,0:32:36.000
for us in a time when business

0:32:33.600,0:32:39.039
was struggling there was not money being

0:32:36.000,0:32:42.960
thrown around like left right and center

0:32:39.039,0:32:45.120
the grant i mean this is a great story

0:32:42.960,0:32:46.399
really in that um we helped a lot of

0:32:45.120,0:32:50.240
businesses get online

0:32:46.399,0:32:51.679
and um be able to sell their wares

0:32:50.240,0:32:53.200
when they can't open their doors and

0:32:51.679,0:32:54.799
they and a lot of these businesses have

0:32:53.200,0:32:57.360
benefited massively

0:32:54.799,0:32:59.360
um one business sold through invention

0:32:57.360,0:33:01.120
of i've never used online

0:32:59.360,0:33:02.480
um for anything other than a basic

0:33:01.120,0:33:04.320
holding page

0:33:02.480,0:33:06.159
uh within three months of opening their

0:33:04.320,0:33:08.480
ecommerce store they had sales of

0:33:06.159,0:33:09.600
over 25 000 pounds running through that

0:33:08.480,0:33:12.880
that store

0:33:09.600,0:33:16.399
um they got 50 grant funded

0:33:12.880,0:33:19.600
um so half of our costs were

0:33:16.399,0:33:23.039
paid for by um rural

0:33:19.600,0:33:25.039
grant fund um for us that was huge um

0:33:23.039,0:33:27.120
we had people asking for ordering

0:33:25.039,0:33:29.440
systems for take aways

0:33:27.120,0:33:30.880
booking systems for single person shop

0:33:29.440,0:33:33.760
visits um

0:33:30.880,0:33:35.440
ordering paint for your own pottery kits

0:33:33.760,0:33:37.840
for pottery cafes that couldn't have

0:33:35.440,0:33:39.200
people painting in the cafes in a normal

0:33:37.840,0:33:41.279
way

0:33:39.200,0:33:43.440
so we created some quite complex

0:33:41.279,0:33:45.760
ordering systems for various uses

0:33:43.440,0:33:48.000
and all partly funded by the grant

0:33:45.760,0:33:51.679
schemes available which meant that

0:33:48.000,0:33:54.000
those businesses could get online and

0:33:51.679,0:33:55.360
i have at half the normal cost that it

0:33:54.000,0:33:57.679
would normally cost

0:33:55.360,0:33:58.960
um and it also gave us a revenue stream

0:33:57.679,0:34:02.799
so it actually worked

0:33:58.960,0:34:03.600
for everybody um it's that sort of quick

0:34:02.799,0:34:06.320
thinking

0:34:03.600,0:34:08.079
that um helped us in terms of holding up

0:34:06.320,0:34:13.599
our design side of the business

0:34:08.079,0:34:13.599
um by creating more um digital need

0:34:16.399,0:34:20.720
it's about looking for the opportunity

0:34:18.800,0:34:23.599
in any situation

0:34:20.720,0:34:24.960
in times of recession financial collapse

0:34:23.599,0:34:26.720
or coronavirus there

0:34:24.960,0:34:28.800
are always opportunities if you look for

0:34:26.720,0:34:32.240
them if you can't open your

0:34:28.800,0:34:33.919
restaurant and start taking takeaways

0:34:32.240,0:34:36.079
if you are a small shop and can't adhere

0:34:33.919,0:34:36.639
to social distancing let people book a

0:34:36.079,0:34:39.839
line

0:34:36.639,0:34:41.760
to visit the store one at a time we also

0:34:39.839,0:34:44.560
realized as we started to

0:34:41.760,0:34:45.679
come out a lot on lock round one that

0:34:44.560,0:34:48.480
businesses would

0:34:45.679,0:34:50.560
be looking to become clover secure

0:34:48.480,0:34:52.079
within this everyone needs signage floor

0:34:50.560,0:34:52.639
stickers and various elements for their

0:34:52.079,0:34:55.040
business

0:34:52.639,0:34:57.200
so that they can be covered secure and

0:34:55.040,0:35:01.040
continue to work in a safe environment

0:34:57.200,0:35:03.520
so again we looked at how we could

0:35:01.040,0:35:04.400
help with custom graphics and affordable

0:35:03.520,0:35:06.480
printing

0:35:04.400,0:35:08.720
a small boost for a very specific amount

0:35:06.480,0:35:11.359
of time and a targeted market

0:35:08.720,0:35:12.720
but again a boost to sales and helping

0:35:11.359,0:35:17.839
the design side of the business with

0:35:12.720,0:35:17.839
some well-needed pipeline

0:35:18.400,0:35:22.640
so it's all about finding the need for

0:35:20.960,0:35:24.400
the business or consumer and trying to

0:35:22.640,0:35:27.440
fill that need in a way that works

0:35:24.400,0:35:28.240
for both parties think ahead to what

0:35:27.440,0:35:30.560
might happen

0:35:28.240,0:35:31.839
as this next lockdown list what will

0:35:30.560,0:35:34.240
people need now

0:35:31.839,0:35:36.400
more than ever how can you change your

0:35:34.240,0:35:38.079
business to accommodate them

0:35:36.400,0:35:40.400
more recently we could see that with

0:35:38.079,0:35:42.240
more digital ads and content creation

0:35:40.400,0:35:44.960
plus more need for businesses

0:35:42.240,0:35:46.079
uh website to have really engaging

0:35:44.960,0:35:49.200
content

0:35:46.079,0:35:51.119
that video uh was coming to the

0:35:49.200,0:35:52.960
to the fray and that is another thing

0:35:51.119,0:35:54.160
that we could look at so thanks to a

0:35:52.960,0:35:56.480
post that i noticed on

0:35:54.160,0:35:59.119
linkedin from portsmouth university

0:35:56.480,0:35:59.839
about santander covid 19 small business

0:35:59.119,0:36:01.520
grant

0:35:59.839,0:36:03.359
i thought that we could perhaps apply

0:36:01.520,0:36:03.760
for this grant to pivot our business in

0:36:03.359,0:36:05.920
the

0:36:03.760,0:36:06.960
direction of video so we applied for the

0:36:05.920,0:36:09.440
grant funding

0:36:06.960,0:36:11.119
and we're successful and this happened

0:36:09.440,0:36:12.880
simply because i was keeping an eye out

0:36:11.119,0:36:15.599
on social media

0:36:12.880,0:36:17.040
and by chance i came across this post it

0:36:15.599,0:36:18.320
is always important to keep up to date

0:36:17.040,0:36:19.920
with what's on offer

0:36:18.320,0:36:21.599
what can help your business and the

0:36:19.920,0:36:24.480
opportunities that may

0:36:21.599,0:36:25.359
arise santander accepted that grant and

0:36:24.480,0:36:27.119
we are looking

0:36:25.359,0:36:28.880
now at the opportunities to enhance our

0:36:27.119,0:36:30.880
video service for the business

0:36:28.880,0:36:32.480
and i think it is important to note that

0:36:30.880,0:36:34.880
people shouldn't be

0:36:32.480,0:36:36.640
uh worried about asking for help in

0:36:34.880,0:36:38.960
those situations i mean

0:36:36.640,0:36:40.400
that there's there are things out there

0:36:38.960,0:36:42.800
that can be really useful

0:36:40.400,0:36:44.480
it can be mentorship it can be the

0:36:42.800,0:36:47.599
programs that we've discussed

0:36:44.480,0:36:49.359
um so the solar let programs and the

0:36:47.599,0:36:51.440
leadership programs it can be grant

0:36:49.359,0:36:53.119
funding that can actually add a boost to

0:36:51.440,0:36:55.119
a certain element of your business

0:36:53.119,0:36:56.880
and i think that's really important to

0:36:55.119,0:36:59.280
not be

0:36:56.880,0:37:00.720
scared or too proud to say actually i

0:36:59.280,0:37:02.640
could do a bit of help here a bit of

0:37:00.720,0:37:07.040
help there or i need some advice

0:37:02.640,0:37:09.440
um so what else did we look at um

0:37:07.040,0:37:10.880
another sort of pointer i suppose that

0:37:09.440,0:37:12.400
we we took away

0:37:10.880,0:37:14.640
and from the situation is we looked at

0:37:12.400,0:37:18.160
our staff and their current job roles

0:37:14.640,0:37:18.640
and for how can we adapt what they are

0:37:18.160,0:37:21.440
doing

0:37:18.640,0:37:22.640
to help generate more work um if they

0:37:21.440,0:37:23.920
have less to do in one area of the

0:37:22.640,0:37:25.599
business such as the design

0:37:23.920,0:37:26.960
side then what could they be doing in

0:37:25.599,0:37:29.680
another area

0:37:26.960,0:37:30.880
so one of our designers vicky um we

0:37:29.680,0:37:33.920
moved into an updated

0:37:30.880,0:37:35.520
job role of social media management

0:37:33.920,0:37:37.200
she was able to design posts very easily

0:37:35.520,0:37:39.280
being a designer um

0:37:37.200,0:37:41.200
as she had all those skills but just

0:37:39.280,0:37:43.440
needed to learn about copywriting and

0:37:41.200,0:37:45.680
creating engaging content

0:37:43.440,0:37:47.040
so we gave her the time to create our

0:37:45.680,0:37:50.160
social calendars

0:37:47.040,0:37:53.040
schedule posts and design posts

0:37:50.160,0:37:53.680
and with a plan further take on more of

0:37:53.040,0:37:55.520
these

0:37:53.680,0:37:56.720
jobs potentially for our clients in the

0:37:55.520,0:37:58.800
future

0:37:56.720,0:38:00.560
after months of training she is now

0:37:58.800,0:38:02.160
great at creating engaging posts

0:38:00.560,0:38:04.800
and social marketing plans for

0:38:02.160,0:38:05.440
businesses and this helps us in that we

0:38:04.800,0:38:07.599
have since

0:38:05.440,0:38:09.520
been contacted our businesses to help

0:38:07.599,0:38:10.960
them with their social media

0:38:09.520,0:38:12.400
again another revenue stream that we

0:38:10.960,0:38:13.520
have not really taken this full

0:38:12.400,0:38:15.520
advantage of

0:38:13.520,0:38:17.200
in the past but the current situation

0:38:15.520,0:38:19.839
made us look at ourselves

0:38:17.200,0:38:20.560
and say yes we can do this we've got the

0:38:19.839,0:38:22.640
skills

0:38:20.560,0:38:24.240
we just need to train or adapt that

0:38:22.640,0:38:27.359
particular position

0:38:24.240,0:38:28.160
and now we've got an extra an extra bow

0:38:27.359,0:38:32.960
to our

0:38:28.160,0:38:36.560
to our string string to our versions

0:38:32.960,0:38:39.359
my next point here is this um and

0:38:36.560,0:38:40.480
in times of crisis you need to prepare

0:38:39.359,0:38:42.320
for a loss

0:38:40.480,0:38:43.920
and prepare for how you recover from

0:38:42.320,0:38:45.599
that loss

0:38:43.920,0:38:47.920
if you're prepared to potentially lose

0:38:45.599,0:38:48.720
money but have a foresight to put credit

0:38:47.920,0:38:50.960
in place

0:38:48.720,0:38:51.920
or some sort of funding or something

0:38:50.960,0:38:54.000
available to you

0:38:51.920,0:38:55.200
for your recovery plan then you go into

0:38:54.000,0:38:57.839
that loss knowing that you have

0:38:55.200,0:38:59.200
at least the light and hope at the end

0:38:57.839,0:39:02.480
of the tunnel

0:38:59.200,0:39:04.720
for our business um in december

0:39:02.480,0:39:06.079
is always a difficult moment for us uh

0:39:04.720,0:39:06.720
all our staff are on holiday for the

0:39:06.079,0:39:08.640
last

0:39:06.720,0:39:10.160
two weeks of the month so you imagine

0:39:08.640,0:39:13.280
having eight or so

0:39:10.160,0:39:14.720
men eight ten members of staff just um

0:39:13.280,0:39:16.480
disappearing for the last two weeks at

0:39:14.720,0:39:19.920
the moment it's not exactly very helpful

0:39:16.480,0:39:21.440
in terms of um productivity most of our

0:39:19.920,0:39:23.599
christmas campaigns are already live by

0:39:21.440,0:39:25.040
the beginning of the december

0:39:23.599,0:39:27.119
and businesses tend to relax in the

0:39:25.040,0:39:29.280
winter break not committing

0:39:27.119,0:39:30.400
until after christmas to a big website

0:39:29.280,0:39:32.240
redesign or

0:39:30.400,0:39:34.079
new marketing campaign until they get

0:39:32.240,0:39:35.680
new budgets in place

0:39:34.079,0:39:37.200
so we are always prepared to have a bad

0:39:35.680,0:39:39.200
december um

0:39:37.200,0:39:40.400
in times like these that could be even

0:39:39.200,0:39:42.560
worse than usual

0:39:40.400,0:39:44.720
um if you don't have a loss then that's

0:39:42.560,0:39:47.040
great pat on the back all round

0:39:44.720,0:39:48.880
um if you do have lost then we know we

0:39:47.040,0:39:49.520
have the money the funds the credit in

0:39:48.880,0:39:51.760
place

0:39:49.520,0:39:53.040
are in a good position whilst we recover

0:39:51.760,0:39:57.280
and plan to hit the ground running in

0:39:53.040,0:40:00.160
early january so another point

0:39:57.280,0:40:01.440
that i'd uh like to just touch on and

0:40:00.160,0:40:05.040
it's kind of the last thing i've

0:40:01.440,0:40:06.560
touched on here today um is

0:40:05.040,0:40:09.040
another thing that we did during

0:40:06.560,0:40:11.680
lockdown one um

0:40:09.040,0:40:12.240
which has helped us and has helped many

0:40:11.680,0:40:14.480
others

0:40:12.240,0:40:15.440
actually in this uncertain time and that

0:40:14.480,0:40:18.640
is to

0:40:15.440,0:40:19.520
create an information uh booklet uh fee

0:40:18.640,0:40:22.880
put together

0:40:19.520,0:40:25.839
on mental health um during just before

0:40:22.880,0:40:26.800
lockdown actually became my wife and and

0:40:25.839,0:40:29.839
co-director

0:40:26.800,0:40:32.400
uh became a mental house first aider

0:40:29.839,0:40:34.319
and if if ever there was an opportunity

0:40:32.400,0:40:36.880
to use her new skills it was during

0:40:34.319,0:40:39.119
lockdown one now she created a document

0:40:36.880,0:40:39.520
on what people and businesses can do to

0:40:39.119,0:40:41.680
help

0:40:39.520,0:40:43.440
their mental health uh that leaflet was

0:40:41.680,0:40:44.880
actually so successful

0:40:43.440,0:40:47.200
in helping people to actually visit

0:40:44.880,0:40:47.920
alawite have recently commissioned us to

0:40:47.200,0:40:49.839
do a new

0:40:47.920,0:40:51.359
one for the tourism and hospitality

0:40:49.839,0:40:52.960
sector here on the island

0:40:51.359,0:40:55.040
and who have obviously suffered

0:40:52.960,0:40:57.520
massively through the pandemic

0:40:55.040,0:41:00.319
um it is great that it's helped so many

0:40:57.520,0:41:03.359
businesses it's also important

0:41:00.319,0:41:04.240
it's helped all of our staff which have

0:41:03.359,0:41:07.119
gained something

0:41:04.240,0:41:08.720
good tips and insightful mental on what

0:41:07.119,0:41:11.280
mental health is all about

0:41:08.720,0:41:13.440
um during lockdown one we had evenings

0:41:11.280,0:41:15.599
where the team got together on zoom

0:41:13.440,0:41:16.560
play games remotely and sent our staff

0:41:15.599,0:41:18.319
goody parcels

0:41:16.560,0:41:20.079
to let them know that we were thinking

0:41:18.319,0:41:21.839
of them

0:41:20.079,0:41:23.119
this all helps them you get through the

0:41:21.839,0:41:25.440
situation together

0:41:23.119,0:41:27.040
as a team and we had a member of staff

0:41:25.440,0:41:30.000
who lived in a flat on their own

0:41:27.040,0:41:31.359
no garden it's basically told to stay in

0:41:30.000,0:41:33.680
um first four months

0:41:31.359,0:41:34.720
not even allowed to see their family and

0:41:33.680,0:41:37.119
we noticed that he was

0:41:34.720,0:41:38.960
quite frankly fed up with the situation

0:41:37.119,0:41:39.680
and we took note and tried to do what we

0:41:38.960,0:41:42.800
could to help

0:41:39.680,0:41:43.440
through those you know online sessions

0:41:42.800,0:41:46.839
and

0:41:43.440,0:41:48.720
and chats and and just talking and

0:41:46.839,0:41:49.920
communication it's important that you

0:41:48.720,0:41:52.000
take note of your

0:41:49.920,0:41:54.000
staff and their feelings and do whatever

0:41:52.000,0:41:56.319
you can and remembering that

0:41:54.000,0:41:58.079
yes you are the owner of the business

0:41:56.319,0:41:59.280
and yes the weight of the world may seem

0:41:58.079,0:42:01.280
to be upon

0:41:59.280,0:42:02.319
uh you but it's your staff to hold that

0:42:01.280,0:42:04.800
business up

0:42:02.319,0:42:05.760
on a daily basis they have family

0:42:04.800,0:42:07.839
families they have

0:42:05.760,0:42:09.040
money troubles they have personal issues

0:42:07.839,0:42:11.920
and help your staff

0:42:09.040,0:42:12.720
and the reward will be great in what

0:42:11.920,0:42:14.160
they

0:42:12.720,0:42:15.760
think of you and how they support your

0:42:14.160,0:42:17.920
business going forward

0:42:15.760,0:42:20.079
i'm proud of our team um they've helped

0:42:17.920,0:42:23.119
write your plan adapt and grow and

0:42:20.079,0:42:26.079
certainly in this uncertain time so

0:42:23.119,0:42:27.040
just a summary of tips from me uh that i

0:42:26.079,0:42:29.520
hope will

0:42:27.040,0:42:31.440
help everybody here today number one

0:42:29.520,0:42:33.280
look for the opportunities your business

0:42:31.440,0:42:35.599
how can you adapt to service to

0:42:33.280,0:42:37.520
accommodate to the new norm

0:42:35.599,0:42:39.520
to see what grants are available for

0:42:37.520,0:42:40.880
your business you may be surprised at

0:42:39.520,0:42:42.839
what's actually available

0:42:40.880,0:42:44.560
um to you once you look into that a bit

0:42:42.839,0:42:46.480
further

0:42:44.560,0:42:48.400
think how you can change employees job

0:42:46.480,0:42:52.079
roles to become more productive

0:42:48.400,0:42:54.160
or add a new service prepare for a loss

0:42:52.079,0:42:56.480
make sure you have credit available in

0:42:54.160,0:42:58.400
the business in case the worst happens

0:42:56.480,0:43:00.400
and and lastly look after your staff's

0:42:58.400,0:43:02.160
mental health they are your most

0:43:00.400,0:43:02.880
important assets and are the ones most

0:43:02.160,0:43:04.720
likely

0:43:02.880,0:43:06.000
to help you recover from that from the

0:43:04.720,0:43:08.240
situation

0:43:06.000,0:43:10.400
uh so that's it from me hopefully that's

0:43:08.240,0:43:14.000
been informative and useful

0:43:10.400,0:43:15.760
and um yeah usual tips for

0:43:14.000,0:43:17.359
for other small businesses and who can

0:43:15.760,0:43:17.760
hopefully relate to what i'm talking

0:43:17.359,0:43:20.800
through

0:43:17.760,0:43:24.079
but i will now pass it back to uh

0:43:20.800,0:43:25.920
ross i believe and

0:43:24.079,0:43:27.280
thanks very much matt that's absolutely

0:43:25.920,0:43:29.359
brilliant insights from

0:43:27.280,0:43:31.440
from from the if you like the front line

0:43:29.359,0:43:33.839
of of businesses particularly as small

0:43:31.440,0:43:37.119
business managing with all of the issues

0:43:33.839,0:43:39.920
um if i could invite jillian please

0:43:37.119,0:43:41.200
and uh and matt then i think we're

0:43:39.920,0:43:44.800
moving into the q and a

0:43:41.200,0:43:46.319
session and uh as i said before i've got

0:43:44.800,0:43:48.160
i've got the chat open and i'd be

0:43:46.319,0:43:50.720
delighted if you could put

0:43:48.160,0:43:52.319
your questions to to soon matt and

0:43:50.720,0:43:53.119
jillian and i i'll ensure that they're

0:43:52.319,0:43:54.640
asked

0:43:53.119,0:43:56.160
i do have a few other questions

0:43:54.640,0:43:58.400
available as well so

0:43:56.160,0:44:00.160
i'm sure that we will keep keep chatting

0:43:58.400,0:44:03.280
for the next 25 minutes or so

0:44:00.160,0:44:04.880
um but please do put your specific

0:44:03.280,0:44:07.599
questions relating to your ex

0:44:04.880,0:44:08.000
specific experiences and businesses into

0:44:07.599,0:44:11.520
the chat

0:44:08.000,0:44:14.800
and i'll pick them up so let's kick off

0:44:11.520,0:44:17.359
um firstly um liam has

0:44:14.800,0:44:18.640
has asked a question and i i think we'll

0:44:17.359,0:44:21.280
hear from both it says

0:44:18.640,0:44:23.920
if home working and hybrid virtual

0:44:21.280,0:44:26.640
working continues post covid

0:44:23.920,0:44:27.359
how can businesses adapt to lower

0:44:26.640,0:44:29.440
commuter

0:44:27.359,0:44:30.400
footfall and that's obviously a very

0:44:29.440,0:44:32.480
important

0:44:30.400,0:44:34.240
key thing for for many businesses who've

0:44:32.480,0:44:36.480
placed their businesses in areas

0:44:34.240,0:44:38.000
that rely on commuter football but i

0:44:36.480,0:44:39.040
think that's a it probably goes wider

0:44:38.000,0:44:40.640
than that

0:44:39.040,0:44:42.160
so let's kick off jillian what do you

0:44:40.640,0:44:44.000
think

0:44:42.160,0:44:46.640
yes ross thank you and thank you liam

0:44:44.000,0:44:47.760
for such a good question to get us going

0:44:46.640,0:44:50.720
this morning

0:44:47.760,0:44:51.280
um so i think the response to this we've

0:44:50.720,0:44:53.599
had

0:44:51.280,0:44:55.680
really good examples shared with what

0:44:53.599,0:44:57.200
matt matt jeffrey has shared and how his

0:44:55.680,0:45:00.000
business has

0:44:57.200,0:45:00.720
been able to pivot in the response to

0:45:00.000,0:45:03.200
the

0:45:00.720,0:45:04.079
opportunities and demands that have came

0:45:03.200,0:45:07.119
as a result

0:45:04.079,0:45:08.560
of um covid who would have thought he

0:45:07.119,0:45:10.240
would have been printing out lots of

0:45:08.560,0:45:13.200
circular stand here

0:45:10.240,0:45:15.760
stickers uh to go out up and up and down

0:45:13.200,0:45:18.319
the country and i think really from that

0:45:15.760,0:45:20.240
um comes a really good example of how

0:45:18.319,0:45:23.599
businesses have to look

0:45:20.240,0:45:25.839
broader and wider so ultimately

0:45:23.599,0:45:28.400
if there is less footfall on the high

0:45:25.839,0:45:30.319
street and your business model was

0:45:28.400,0:45:32.079
built around your customers mostly

0:45:30.319,0:45:34.960
coming from that place

0:45:32.079,0:45:36.079
where it's looking then okay what other

0:45:34.960,0:45:38.640
customers

0:45:36.079,0:45:39.680
can you attract or how else can you

0:45:38.640,0:45:42.800
service

0:45:39.680,0:45:45.599
um that group of customer

0:45:42.800,0:45:46.079
or ultimately what other routes can your

0:45:45.599,0:45:49.920
business

0:45:46.079,0:45:52.400
go down so i think it's a time to really

0:45:49.920,0:45:53.680
reflect dig deep think outside the box

0:45:52.400,0:45:55.520
to think right well

0:45:53.680,0:45:58.480
if those customers aren't here what

0:45:55.520,0:46:01.040
other customers can i go after

0:45:58.480,0:46:03.200
and because there will be there will be

0:46:01.040,0:46:04.880
customers it's maybe you think about a

0:46:03.200,0:46:06.160
different product line or something like

0:46:04.880,0:46:08.400
that that you bring on

0:46:06.160,0:46:10.319
to suit the new demands or the new

0:46:08.400,0:46:11.920
behaviors of people

0:46:10.319,0:46:14.000
indeed i think that that pivoting of

0:46:11.920,0:46:15.599
businesses is extremely important matt

0:46:14.000,0:46:17.599
you seem to have done that very well

0:46:15.599,0:46:18.720
indeed and and on behalf of your clients

0:46:17.599,0:46:20.240
as well

0:46:18.720,0:46:22.480
how would you feel you could you could

0:46:20.240,0:46:24.240
help um liam if he'd come to you with

0:46:22.480,0:46:28.400
this particular challenge

0:46:24.240,0:46:30.480
i think um yeah thanks uh i think and

0:46:28.400,0:46:32.240
it's about looking at your digital

0:46:30.480,0:46:32.640
presence in this current situation i

0:46:32.240,0:46:34.400
think

0:46:32.640,0:46:36.000
you've got to remember now that

0:46:34.400,0:46:37.839
everybody is online

0:46:36.000,0:46:39.040
everybody's looking to online and there

0:46:37.839,0:46:42.160
is a massive

0:46:39.040,0:46:42.720
amount of those um people online and i

0:46:42.160,0:46:44.560
think

0:46:42.720,0:46:45.839
you need to sort of look at your

0:46:44.560,0:46:48.720
business and think okay

0:46:45.839,0:46:50.400
if i'm a shop i can't get the people

0:46:48.720,0:46:52.079
there's not enough people in the street

0:46:50.400,0:46:54.240
how can i get some online can i do some

0:46:52.079,0:46:55.920
advertising can i use google actually

0:46:54.240,0:46:58.079
give you some free advertising at times

0:46:55.920,0:47:00.560
facebook do as well at different times

0:46:58.079,0:47:01.599
um can you use these and tools these

0:47:00.560,0:47:03.520
social tools

0:47:01.599,0:47:05.599
to get your message out there instead so

0:47:03.520,0:47:06.560
it's about looking at a new way of doing

0:47:05.599,0:47:09.119
things and

0:47:06.560,0:47:10.560
not the traditional looking at digital

0:47:09.119,0:47:11.920
and how that can push your business

0:47:10.560,0:47:12.880
forward and how you can get those

0:47:11.920,0:47:15.440
commuters

0:47:12.880,0:47:17.280
through your website instead of through

0:47:15.440,0:47:20.480
the door as such

0:47:17.280,0:47:21.119
thanks that's brilliant um and uh as if

0:47:20.480,0:47:22.559
by magic

0:47:21.119,0:47:24.319
luckily we've got some more questions

0:47:22.559,0:47:27.599
coming in so i'll go straight to those

0:47:24.319,0:47:29.920
um craig willis saying

0:47:27.599,0:47:31.040
trying to pivot your business and target

0:47:29.920,0:47:34.000
a different customer

0:47:31.040,0:47:35.520
can be time consuming given how limited

0:47:34.000,0:47:37.359
resources are

0:47:35.520,0:47:39.440
what tips do you have for making this

0:47:37.359,0:47:40.559
easier and quicker

0:47:39.440,0:47:42.800
i'll start with matt and then we're

0:47:40.559,0:47:44.079
going to jillian matt i don't know if

0:47:42.800,0:47:47.359
it's ever

0:47:44.079,0:47:48.880
easy or quick to get to your your the

0:47:47.359,0:47:52.000
end result you're looking for

0:47:48.880,0:47:54.079
um for us i mean i work stupid hours

0:47:52.000,0:47:56.160
a lot of the time to be fair um but i am

0:47:54.079,0:47:58.960
always looking out for what's available

0:47:56.160,0:48:00.240
i mean an easy thing to do is simply to

0:47:58.960,0:48:02.319
go on social media

0:48:00.240,0:48:03.440
and see what the silent leopard putting

0:48:02.319,0:48:04.880
out see what

0:48:03.440,0:48:06.720
natural enterprises are putting out

0:48:04.880,0:48:07.520
because something they're absolutely

0:48:06.720,0:48:09.680
incredible

0:48:07.520,0:48:12.000
what the stuff that's been put out on on

0:48:09.680,0:48:14.000
their posts on linkedin

0:48:12.000,0:48:15.760
and facebook and same with portsmouth

0:48:14.000,0:48:18.400
uni and then

0:48:15.760,0:48:19.359
all of that stuff is is easy to do it's

0:48:18.400,0:48:20.880
easy to look at

0:48:19.359,0:48:22.640
it may take a little bit of time then to

0:48:20.880,0:48:24.240
go into that and look to see what

0:48:22.640,0:48:26.559
resources are available to you

0:48:24.240,0:48:27.920
and what grants are but i mean i've i've

0:48:26.559,0:48:29.119
put grants in for people that are

0:48:27.920,0:48:31.200
literally a

0:48:29.119,0:48:32.400
an a4 piece of paper so some of this

0:48:31.200,0:48:34.240
stuff is not difficult

0:48:32.400,0:48:35.440
it's just knowing about your business

0:48:34.240,0:48:37.119
and what you've already

0:48:35.440,0:48:38.960
got within your business so it may be

0:48:37.119,0:48:40.720
you have to give your financials overall

0:48:38.960,0:48:42.000
or a little bit more information but

0:48:40.720,0:48:43.680
some like i say some of these grants are

0:48:42.000,0:48:47.040
literally an a4 piece of paper

0:48:43.680,0:48:49.680
and to put your story across and so it's

0:48:47.040,0:48:50.960
it's really just taking the time to look

0:48:49.680,0:48:52.640
at what's out there

0:48:50.960,0:48:54.640
and what people are offering go on the

0:48:52.640,0:48:56.880
silent web website

0:48:54.640,0:48:58.240
um and see what's around and and

0:48:56.880,0:49:00.839
applying for that

0:48:58.240,0:49:02.000
which can sometimes be quite a quick

0:49:00.839,0:49:04.240
process

0:49:02.000,0:49:06.079
indeed absolutely and of course bounce

0:49:04.240,0:49:07.200
back loans and reinvesting in your

0:49:06.079,0:49:09.520
business all of these things

0:49:07.200,0:49:11.280
have helped jillian have you got any any

0:49:09.520,0:49:14.480
steer for craig on this

0:49:11.280,0:49:16.559
um yeah i think ultimately

0:49:14.480,0:49:18.319
um building on what ma has said you know

0:49:16.559,0:49:20.559
it can be time consuming

0:49:18.319,0:49:21.680
sadly there is no resting on your

0:49:20.559,0:49:23.520
laurels here

0:49:21.680,0:49:26.240
you know it's it's the strongest of the

0:49:23.520,0:49:26.960
species will survive i'm afraid and it's

0:49:26.240,0:49:29.119
where

0:49:26.960,0:49:30.079
you you you will have to push yourself

0:49:29.119,0:49:33.200
out of your comfort zone

0:49:30.079,0:49:35.040
here i think in terms of noting

0:49:33.200,0:49:36.640
you may have limited resources you may

0:49:35.040,0:49:38.880
have limited knowledge as to what

0:49:36.640,0:49:40.800
different opportunities may be

0:49:38.880,0:49:42.160
and this is where it's really important

0:49:40.800,0:49:44.960
to be in a position where

0:49:42.160,0:49:46.400
you're always keeping yourself one step

0:49:44.960,0:49:48.160
ahead of the game

0:49:46.400,0:49:49.599
and be keeping yourself one step ahead

0:49:48.160,0:49:52.079
of the game this might be

0:49:49.599,0:49:53.599
what you're doing yourself as a business

0:49:52.079,0:49:54.640
owner in terms of your own personal

0:49:53.599,0:49:57.839
development

0:49:54.640,0:50:00.000
in your own knowledge piece um how much

0:49:57.839,0:50:01.680
time are you spending watching what your

0:50:00.000,0:50:04.240
competitors are doing

0:50:01.680,0:50:04.960
uh how much time are you spending seeing

0:50:04.240,0:50:07.280
what the

0:50:04.960,0:50:08.480
sort of incoming trends are looking at

0:50:07.280,0:50:10.960
what's happening in the

0:50:08.480,0:50:12.160
us because generally it does come

0:50:10.960,0:50:15.680
further east

0:50:12.160,0:50:17.520
um but it's it's horizon scanning all of

0:50:15.680,0:50:20.000
the time to see what's happening so you

0:50:17.520,0:50:23.359
do have to be ones one step ahead

0:50:20.000,0:50:25.359
um so that you're not always reactive

0:50:23.359,0:50:28.079
yes it is going to be time consuming but

0:50:25.359,0:50:29.680
if you change your behaviors so that

0:50:28.079,0:50:32.079
every day you're doing a little bit of

0:50:29.680,0:50:34.559
working on your business

0:50:32.079,0:50:36.640
and that added value to both yourself in

0:50:34.559,0:50:39.680
terms of your knowledge

0:50:36.640,0:50:41.119
and what you're understanding and that

0:50:39.680,0:50:43.760
the markets are

0:50:41.119,0:50:45.839
within your industry sub industries

0:50:43.760,0:50:48.800
branch industries etc

0:50:45.839,0:50:50.880
it means that you can turn your hand to

0:50:48.800,0:50:51.680
innovation and pivoting a lot a lot

0:50:50.880,0:50:54.800
easier

0:50:51.680,0:50:57.359
it's also the company that you keep um

0:50:54.800,0:50:58.960
how do you use um spend your time what

0:50:57.359,0:51:01.760
what sort of people are you

0:50:58.960,0:51:02.480
um networking with so it's looking at

0:51:01.760,0:51:04.160
your network

0:51:02.480,0:51:05.839
so again what people can you sort of

0:51:04.160,0:51:07.920
learn from in

0:51:05.839,0:51:09.680
a very easy way that is you're just

0:51:07.920,0:51:10.880
constantly thinking oh wow

0:51:09.680,0:51:12.640
well i actually wouldn't have thought of

0:51:10.880,0:51:13.920
that or that's really useful so if you

0:51:12.640,0:51:15.440
take that one bit of knowledge and

0:51:13.920,0:51:17.359
connect it with the other

0:51:15.440,0:51:18.800
boom you might just have a new

0:51:17.359,0:51:20.839
opportunity to trial

0:51:18.800,0:51:22.400
so it's just that constant refreshing of

0:51:20.839,0:51:24.559
yourself

0:51:22.400,0:51:25.599
and that will then help refresh your

0:51:24.559,0:51:28.240
business

0:51:25.599,0:51:29.520
i think i think that's right a little

0:51:28.240,0:51:30.079
bit of a plug for the chamber of

0:51:29.520,0:51:31.760
commerce

0:51:30.079,0:51:33.839
i think that was one of the reasons that

0:51:31.760,0:51:35.119
we did the chamber of solutions events

0:51:33.839,0:51:36.480
throughout the whole period because it's

0:51:35.119,0:51:37.520
about building your community of

0:51:36.480,0:51:40.400
practice

0:51:37.520,0:51:41.119
that can really help you as a business

0:51:40.400,0:51:42.960
jillian

0:51:41.119,0:51:44.240
stephanie's asked a very interesting

0:51:42.960,0:51:46.720
question and i noted it

0:51:44.240,0:51:48.319
when you were doing your presentation

0:51:46.720,0:51:50.400
this disparity

0:51:48.319,0:51:52.079
with regard to home working and she's

0:51:50.400,0:51:54.480
picked up on a particular

0:51:52.079,0:51:56.559
point regarding child care so she says

0:51:54.480,0:51:57.440
how does flexibility for child care

0:51:56.559,0:52:00.160
responsive

0:51:57.440,0:52:02.480
responsibilities work in practice how is

0:52:00.160,0:52:04.319
flexibility extended without creating

0:52:02.480,0:52:06.559
tension between staff members

0:52:04.319,0:52:08.559
without children and is there a way of

0:52:06.559,0:52:10.000
supporting staff with children and child

0:52:08.559,0:52:12.319
care responsibilities

0:52:10.000,0:52:13.760
that doesn't include asking staff to

0:52:12.319,0:52:16.400
make up hours at

0:52:13.760,0:52:18.240
night or weekends or take a salary cut

0:52:16.400,0:52:20.079
or use up holiday

0:52:18.240,0:52:22.079
she gets this type of question quite a

0:52:20.079,0:52:24.160
lot in her role so

0:52:22.079,0:52:25.119
that is part of that disparity piece

0:52:24.160,0:52:28.240
home working has

0:52:25.119,0:52:32.640
created new challenges yes it has

0:52:28.240,0:52:35.119
um i'm i'm not aware of what stephanie's

0:52:32.640,0:52:37.119
business model is that she works in and

0:52:35.119,0:52:39.599
and what her role supports

0:52:37.119,0:52:40.240
um ultimately if it is a business

0:52:39.599,0:52:43.200
practice

0:52:40.240,0:52:45.119
that can have staff work from home that

0:52:43.200,0:52:47.520
of course will then make

0:52:45.119,0:52:48.160
the child care element a lot a lot

0:52:47.520,0:52:50.720
easier

0:52:48.160,0:52:52.480
where of course working parents can of

0:52:50.720,0:52:54.160
course multi-task

0:52:52.480,0:52:56.480
if they can carry out their work

0:52:54.160,0:52:59.680
responsibilities at home

0:52:56.480,0:53:02.000
while while the children are there in

0:52:59.680,0:53:03.680
situ it of course is a lot more

0:53:02.000,0:53:07.440
challenging if the actual

0:53:03.680,0:53:09.680
business model and the the work role

0:53:07.440,0:53:11.599
oh here we've got a local authority in

0:53:09.680,0:53:14.400
the economic growth team and deal with

0:53:11.599,0:53:16.720
businesses on a daily basis

0:53:14.400,0:53:18.559
and so it's looking as to whether that

0:53:16.720,0:53:20.319
actual job rule can be carried out

0:53:18.559,0:53:22.480
remotely

0:53:20.319,0:53:23.920
and it's then looking in in order to

0:53:22.480,0:53:27.200
have that

0:53:23.920,0:53:29.359
um ability for your

0:53:27.200,0:53:31.280
female staff and i say they know so they

0:53:29.359,0:53:32.720
don't have to make up hours at night and

0:53:31.280,0:53:34.480
weekends where they don't have to take a

0:53:32.720,0:53:36.079
salary cut so that of course is what you

0:53:34.480,0:53:38.800
want to avoid

0:53:36.079,0:53:39.440
so i think it's looking at your job

0:53:38.800,0:53:41.520
roles

0:53:39.440,0:53:43.280
and looking at how those job rules can

0:53:41.520,0:53:45.680
actually be executed

0:53:43.280,0:53:47.119
looking at the practices within your

0:53:45.680,0:53:49.359
business as well

0:53:47.119,0:53:50.240
how all of your practices are executed

0:53:49.359,0:53:53.680
so it's

0:53:50.240,0:53:56.000
it's having inclusive um operating

0:53:53.680,0:53:58.400
practices so rather than having

0:53:56.000,0:53:59.040
the board meeting on a monday at lunch

0:53:58.400,0:54:01.119
time

0:53:59.040,0:54:02.160
back around the traditional physical

0:54:01.119,0:54:03.760
board table

0:54:02.160,0:54:05.520
and having that aspiration for everyone

0:54:03.760,0:54:08.559
to be there physically

0:54:05.520,0:54:10.079
it's having flexible practices and

0:54:08.559,0:54:12.720
flexible meeting practices

0:54:10.079,0:54:14.559
so that remote team members can still

0:54:12.720,0:54:18.000
take part in the meeting

0:54:14.559,0:54:19.680
um and that a lot of what was learned

0:54:18.000,0:54:22.640
and a lot of that capability that was

0:54:19.680,0:54:25.599
gained during lockdown 1.0

0:54:22.640,0:54:26.960
still it still extends and this is where

0:54:25.599,0:54:28.640
we are seeing

0:54:26.960,0:54:31.440
a lot of crossover with this hybrid

0:54:28.640,0:54:32.319
model um so that those individuals can

0:54:31.440,0:54:35.599
still avail

0:54:32.319,0:54:37.119
of their child care um responsibilities

0:54:35.599,0:54:39.839
if they are ad hoc

0:54:37.119,0:54:41.359
um and it means they can still do their

0:54:39.839,0:54:43.680
work role as well

0:54:41.359,0:54:45.040
um within the normal working hours so

0:54:43.680,0:54:47.200
it's not then

0:54:45.040,0:54:48.960
and consistently pushed through into

0:54:47.200,0:54:52.799
evenings and weekends

0:54:48.960,0:54:54.000
etc and of course this might be parallel

0:54:52.799,0:54:56.480
also for

0:54:54.000,0:54:58.799
um carrying responsibilities at the

0:54:56.480,0:55:01.280
upper age spectrum also

0:54:58.799,0:55:03.200
um you know elderly people put into

0:55:01.280,0:55:05.200
hospital because of covid

0:55:03.200,0:55:06.799
and of course they can't stay in

0:55:05.200,0:55:09.520
hospital once they're better

0:55:06.799,0:55:10.319
because they need the beds back and you

0:55:09.520,0:55:12.640
know they can't

0:55:10.319,0:55:13.760
necessarily go into other social care

0:55:12.640,0:55:15.760
systems so

0:55:13.760,0:55:18.000
there is increasingly a responsibility

0:55:15.760,0:55:21.760
during the pandemic for family members

0:55:18.000,0:55:25.040
to then look after um uh

0:55:21.760,0:55:27.520
you know people that and um

0:55:25.040,0:55:29.119
and their uh loved ones that do they

0:55:27.520,0:55:30.960
have to come back home

0:55:29.119,0:55:33.119
absolutely so it's that additional

0:55:30.960,0:55:34.480
caring responsibility it isn't just

0:55:33.119,0:55:37.119
children

0:55:34.480,0:55:38.160
quite right absolutely and i i think one

0:55:37.119,0:55:41.359
would

0:55:38.160,0:55:44.640
imagine that the last year has been a

0:55:41.359,0:55:45.520
a social experiment in in our teams

0:55:44.640,0:55:47.440
being a village

0:55:45.520,0:55:49.200
and actually working with each other to

0:55:47.440,0:55:50.559
to resolve these issues but i know just

0:55:49.200,0:55:52.640
how difficult that can be

0:55:50.559,0:55:54.000
matt you seem to have a very good team

0:55:52.640,0:55:56.480
working with you

0:55:54.000,0:55:57.680
have you had these challenges and uh uh

0:55:56.480,0:55:59.359
have you found

0:55:57.680,0:56:00.720
innovative ways of dealing with these

0:55:59.359,0:56:03.520
matters

0:56:00.720,0:56:04.079
we've have had these challenges me my

0:56:03.520,0:56:05.920
wife

0:56:04.079,0:56:07.599
and in terms of uh she's part of the

0:56:05.920,0:56:09.680
business we obviously

0:56:07.599,0:56:11.760
locked down one the kids were at home

0:56:09.680,0:56:12.400
and her trying to continue to work was

0:56:11.760,0:56:15.520
just

0:56:12.400,0:56:16.079
very very difficult um so that ended

0:56:15.520,0:56:19.280
quite quickly

0:56:16.079,0:56:20.640
but it was it's it's it's a difficult

0:56:19.280,0:56:23.760
one because if you say

0:56:20.640,0:56:27.119
uh i want to basically do um

0:56:23.760,0:56:28.720
i have less hours uh i want to

0:56:27.119,0:56:30.160
you know i need to look after my kids

0:56:28.720,0:56:32.640
which is all which is all

0:56:30.160,0:56:34.480
good um but at the time would need to be

0:56:32.640,0:56:36.640
made up somewhere presumably

0:56:34.480,0:56:38.640
um to say i i don't want to take out a

0:56:36.640,0:56:39.359
holiday i don't want a salary cart i

0:56:38.640,0:56:42.799
don't want

0:56:39.359,0:56:44.799
to make up the time is is not

0:56:42.799,0:56:45.839
i don't know how you would get around

0:56:44.799,0:56:47.920
that other than

0:56:45.839,0:56:49.280
doing agile work and making up the time

0:56:47.920,0:56:52.160
as and when they can type

0:56:49.280,0:56:54.160
type of thing um that's how we deal with

0:56:52.160,0:56:56.480
it we've got uh adam who

0:56:54.160,0:56:57.599
he he picks up his kids on a friday

0:56:56.480,0:56:59.680
afternoon so

0:56:57.599,0:57:01.440
um that came about nothing to do with

0:56:59.680,0:57:04.000
code actually um but

0:57:01.440,0:57:06.240
he makes up the time in the evenings on

0:57:04.000,0:57:07.119
wednesdays or thursdays whenever we're

0:57:06.240,0:57:08.640
we're not really

0:57:07.119,0:57:10.240
bothered about what day it is but he

0:57:08.640,0:57:10.880
just makes up that time just lets us

0:57:10.240,0:57:13.680
know

0:57:10.880,0:57:15.359
on our little digital timer system that

0:57:13.680,0:57:18.640
he's done those hours so

0:57:15.359,0:57:20.319
um i think he can be flexible um i think

0:57:18.640,0:57:23.359
it's difficult to say

0:57:20.319,0:57:25.119
um we basically want to do less hours

0:57:23.359,0:57:26.640
but still get paid the same amount not

0:57:25.119,0:57:27.280
make up any time not ever taken out

0:57:26.640,0:57:29.839
holiday

0:57:27.280,0:57:30.559
that's a a bit more difficult to figure

0:57:29.839,0:57:33.520
out how you would

0:57:30.559,0:57:35.359
do that personally i think that's right

0:57:33.520,0:57:37.839
i think it's it probably is

0:57:35.359,0:57:39.440
shaped around the individual individual

0:57:37.839,0:57:40.799
requirements isn't it but uh

0:57:39.440,0:57:42.799
you're absolutely right there is this

0:57:40.799,0:57:44.079
equality piece that comes into play in

0:57:42.799,0:57:46.960
the workplace that uh

0:57:44.079,0:57:49.280
needs to be addressed mike on on a

0:57:46.960,0:57:51.440
similar subject or related subjects um

0:57:49.280,0:57:52.960
who did you involve in your business

0:57:51.440,0:57:55.839
when drawing up your

0:57:52.960,0:57:57.200
lockdown plans we'll call them that uh

0:57:55.839,0:57:59.359
and what were there what were their

0:57:57.200,0:58:00.880
insights do you feel as you as you

0:57:59.359,0:58:02.559
started to develop and shape these

0:58:00.880,0:58:05.280
things um

0:58:02.559,0:58:05.760
we actually got together as directors me

0:58:05.280,0:58:08.240
fee

0:58:05.760,0:58:08.960
and alan who's my dad from a family run

0:58:08.240,0:58:11.520
business

0:58:08.960,0:58:12.400
um and we sort of looked at what we

0:58:11.520,0:58:15.119
needed to do

0:58:12.400,0:58:15.920
and shape those plans um between us

0:58:15.119,0:58:18.480
really

0:58:15.920,0:58:19.440
we did involve the staff as well in

0:58:18.480,0:58:21.040
terms of

0:58:19.440,0:58:22.640
coming up with ideas what can we be

0:58:21.040,0:58:24.799
doing um to

0:58:22.640,0:58:26.079
um fight against this situation what

0:58:24.799,0:58:28.160
what can we be putting out there what

0:58:26.079,0:58:30.160
creative campaigns can we put together

0:58:28.160,0:58:31.520
um i think it's important to involve the

0:58:30.160,0:58:32.319
staff in terms of some of those

0:58:31.520,0:58:34.319
decisions

0:58:32.319,0:58:36.240
and then feedback to them how that's

0:58:34.319,0:58:38.160
gone or what we've done and

0:58:36.240,0:58:40.160
and so they can be really part of that

0:58:38.160,0:58:42.799
business because i think having

0:58:40.160,0:58:44.960
your staff wanting to give you these

0:58:42.799,0:58:46.880
ideas and not every idea will be used

0:58:44.960,0:58:48.720
but um you know having them to be

0:58:46.880,0:58:50.000
involved in that process makes them

0:58:48.720,0:58:52.400
more feel more of a part of that

0:58:50.000,0:58:52.720
business and therefore more attached to

0:58:52.400,0:58:55.119
it

0:58:52.720,0:58:56.240
and where it goes and its growth and i

0:58:55.119,0:58:59.040
think um

0:58:56.240,0:58:59.839
having everybody together to try and

0:58:59.040,0:59:01.680
create

0:58:59.839,0:59:03.359
what's you know different ideas and then

0:59:01.680,0:59:04.400
for the directors to go okay we'll do

0:59:03.359,0:59:05.839
this this and this

0:59:04.400,0:59:07.119
and then trust the feedback to them and

0:59:05.839,0:59:08.480
say look this worked well that didn't

0:59:07.119,0:59:11.520
work or it was a good

0:59:08.480,0:59:13.520
good effort or this went really well um

0:59:11.520,0:59:15.040
it is great for them and also a little

0:59:13.520,0:59:16.559
bit of a boost in regard you know that

0:59:15.040,0:59:20.000
my idea was used or

0:59:16.559,0:59:20.799
uh and such so we kind of um between the

0:59:20.000,0:59:22.720
whole team

0:59:20.799,0:59:24.160
and and then specifically on the top

0:59:22.720,0:59:25.680
tier trying to

0:59:24.160,0:59:27.680
create some sort of plans to make sure

0:59:25.680,0:59:28.960
that we were safe and could continue on

0:59:27.680,0:59:32.000
was in the business would be

0:59:28.960,0:59:33.040
would be able to progress it's it's all

0:59:32.000,0:59:34.799
about i mean i

0:59:33.040,0:59:36.400
we have heard a lot from businesses that

0:59:34.799,0:59:38.559
it's really helped to to

0:59:36.400,0:59:40.640
bond and create a new culture in some of

0:59:38.559,0:59:42.400
these organizations as a result

0:59:40.640,0:59:44.559
so there's always some good things that

0:59:42.400,0:59:47.200
come out of these these challenges

0:59:44.559,0:59:48.480
these moments i suppose of crisis that

0:59:47.200,0:59:49.839
we that we address

0:59:48.480,0:59:51.920
and it sounds like that's happened in

0:59:49.839,0:59:52.480
your business very much definitely when

0:59:51.920,0:59:54.960
we add

0:59:52.480,0:59:56.720
we to be fair we've got an incredible

0:59:54.960,0:59:58.640
team and that we're pretty a

0:59:56.720,0:59:59.839
tight-knit team to be fair we all

0:59:58.640,1:00:02.319
support each other on

0:59:59.839,1:00:03.359
different projects if one uh person's

1:00:02.319,1:00:04.240
out someone else will pick up the

1:00:03.359,1:00:06.480
project we're

1:00:04.240,1:00:08.079
we're constantly chatting um we have

1:00:06.480,1:00:08.720
messenger and stuff as well on facebook

1:00:08.079,1:00:10.720
we have a

1:00:08.720,1:00:11.760
sort of fun chat as well so there's

1:00:10.720,1:00:14.720
constantly

1:00:11.760,1:00:15.119
um talking communication back and forth

1:00:14.720,1:00:16.480
so

1:00:15.119,1:00:18.319
we're pretty lucky in that respect

1:00:16.480,1:00:19.839
anyhow but even more so within an

1:00:18.319,1:00:20.240
environment that we're currently working

1:00:19.839,1:00:21.920
with

1:00:20.240,1:00:23.440
to have that support and know that your

1:00:21.920,1:00:26.480
team are there for you

1:00:23.440,1:00:30.160
um is is massive thank you

1:00:26.480,1:00:33.839
matt um jillian um on a slightly related

1:00:30.160,1:00:35.359
subject um when when looking at the

1:00:33.839,1:00:37.359
research and and

1:00:35.359,1:00:38.400
and the work that you've been looking at

1:00:37.359,1:00:41.520
particularly from

1:00:38.400,1:00:43.280
from a broader perspective do you think

1:00:41.520,1:00:44.799
that businesses you know really

1:00:43.280,1:00:47.920
there was a lot of development on the

1:00:44.799,1:00:49.839
hoof as far as businesses were concerned

1:00:47.920,1:00:51.119
through through innovation or did

1:00:49.839,1:00:53.119
businesses address

1:00:51.119,1:00:54.880
everything in a more planned and formal

1:00:53.119,1:00:55.520
way what what do you think the balance

1:00:54.880,1:00:58.720
was

1:00:55.520,1:01:01.920
from your perspective um

1:00:58.720,1:01:04.720
so i believe that there was a lot of

1:01:01.920,1:01:05.200
uh quick reactive responses which of

1:01:04.720,1:01:07.119
course

1:01:05.200,1:01:09.280
you get when you are under pressure it's

1:01:07.119,1:01:10.240
that sort of fight fight fight or flight

1:01:09.280,1:01:12.880
mode

1:01:10.240,1:01:14.480
and i think we've seen some excellent

1:01:12.880,1:01:16.640
innovative responses

1:01:14.480,1:01:18.720
where people were put out of the comfort

1:01:16.640,1:01:21.040
zone and they had to really think right

1:01:18.720,1:01:22.640
what am i going to do people were put

1:01:21.040,1:01:23.920
under pressure to make decisions that

1:01:22.640,1:01:24.400
they never thought they would have had

1:01:23.920,1:01:26.640
to

1:01:24.400,1:01:28.160
have made and what that has done for a

1:01:26.640,1:01:30.640
lot of people is actually

1:01:28.160,1:01:32.559
show them what they are capable of doing

1:01:30.640,1:01:34.640
um it's maybe made them think

1:01:32.559,1:01:36.640
outside of boundaries that they would

1:01:34.640,1:01:39.839
never have considered before

1:01:36.640,1:01:41.280
um and having those practices are

1:01:39.839,1:01:44.880
actually very good

1:01:41.280,1:01:47.599
um renewal and enhancement practices

1:01:44.880,1:01:48.359
um i think as we've experienced now

1:01:47.599,1:01:51.520
lockdown

1:01:48.359,1:01:53.359
2.0 and of course we have to understand

1:01:51.520,1:01:54.160
the the uncertainty is still going to

1:01:53.359,1:01:55.920
continue

1:01:54.160,1:01:57.280
while there may be bright light shining

1:01:55.920,1:01:58.319
at the end of the tunnel with obviously

1:01:57.280,1:02:00.880
a vaccine

1:01:58.319,1:02:02.960
we know that it's there is still going

1:02:00.880,1:02:06.160
to be an element of disruption

1:02:02.960,1:02:08.720
i think what we're seeing now is um

1:02:06.160,1:02:10.160
maybe businesses reflecting on okay

1:02:08.720,1:02:11.920
we've maybe had to feel

1:02:10.160,1:02:13.200
feel fast in some of the initiatives

1:02:11.920,1:02:15.119
that we looked at or

1:02:13.200,1:02:16.559
we've maybe made a quick decision and

1:02:15.119,1:02:18.160
we've put in um

1:02:16.559,1:02:20.559
short-term initiatives that have maybe

1:02:18.160,1:02:22.960
acted as bridging initiatives where

1:02:20.559,1:02:23.680
maybe they've um had it maybe a quick

1:02:22.960,1:02:25.760
fix to

1:02:23.680,1:02:27.440
put their business online with a very

1:02:25.760,1:02:30.559
quick sort of website and

1:02:27.440,1:02:31.839
um shopping cart back-end built onto it

1:02:30.559,1:02:34.240
maybe they want to

1:02:31.839,1:02:36.480
do a full overhaul of their of their

1:02:34.240,1:02:38.799
website now maybe they want to

1:02:36.480,1:02:41.119
um think about where their brand

1:02:38.799,1:02:43.680
actually sits moving forwards and

1:02:41.119,1:02:45.200
maybe new um identities that they want

1:02:43.680,1:02:47.280
to bring into their branding

1:02:45.200,1:02:48.960
as a result of what they have exposed

1:02:47.280,1:02:52.079
themselves to during

1:02:48.960,1:02:52.559
um the last six months and also i think

1:02:52.079,1:02:55.440
it's

1:02:52.559,1:02:57.200
it's it's been a period of renewal for a

1:02:55.440,1:02:59.039
lot of businesses and

1:02:57.200,1:03:00.400
um repositioning of their business

1:02:59.039,1:03:03.119
strategy really

1:03:00.400,1:03:05.520
on the back of maybe having to close off

1:03:03.119,1:03:07.280
previous sales lines and so forth where

1:03:05.520,1:03:09.760
of course if that one market has dried

1:03:07.280,1:03:12.000
up but then new opportunities arise

1:03:09.760,1:03:13.200
it's then realigning themselves for new

1:03:12.000,1:03:16.799
opportunities

1:03:13.200,1:03:20.240
in a more sort of resilient way as well

1:03:16.799,1:03:22.319
very good um i think

1:03:20.240,1:03:24.160
one of the key issues jillian is is also

1:03:22.319,1:03:25.599
around productivity do you think as a

1:03:24.160,1:03:28.319
result of these

1:03:25.599,1:03:28.799
changes this is going to help to enhance

1:03:28.319,1:03:31.760
or

1:03:28.799,1:03:32.960
or is it going to place britain further

1:03:31.760,1:03:35.440
behind the

1:03:32.960,1:03:36.799
the productivity curve how do what do

1:03:35.440,1:03:39.359
you think will happen

1:03:36.799,1:03:40.880
yeah so i think the productivity curve's

1:03:39.359,1:03:42.559
a bit up and down

1:03:40.880,1:03:44.400
really um i suppose if we were going to

1:03:42.559,1:03:46.079
try and draw a straight line across all

1:03:44.400,1:03:46.720
of those curves what would it actually

1:03:46.079,1:03:48.480
look like

1:03:46.720,1:03:51.520
would it be straight would it be up or

1:03:48.480,1:03:52.880
down i mean there has been so many

1:03:51.520,1:03:54.559
business industries that have been

1:03:52.880,1:03:58.079
significantly hit and i think

1:03:54.559,1:04:01.200
the hospitality industry for example has

1:03:58.079,1:04:02.960
been very very severely hit so of course

1:04:01.200,1:04:04.799
their productivity of course has gone

1:04:02.960,1:04:08.160
down if they've had to close their

1:04:04.799,1:04:09.760
doors so um they're in obviously that

1:04:08.160,1:04:11.920
more challenging position

1:04:09.760,1:04:12.880
um with very strong rules when of course

1:04:11.920,1:04:15.520
they are in that

1:04:12.880,1:04:16.799
and productive phase but i think aside

1:04:15.520,1:04:19.039
of obviously the

1:04:16.799,1:04:20.160
um hospitality industry i think it's

1:04:19.039,1:04:23.520
looking at the other

1:04:20.160,1:04:26.319
businesses and where they can then find

1:04:23.520,1:04:29.760
it find a niche for their products and

1:04:26.319,1:04:33.119
and how productivity can actually be um

1:04:29.760,1:04:34.240
supported so while well i think it may

1:04:33.119,1:04:36.319
be slow

1:04:34.240,1:04:37.520
we we know that a lot of organizations

1:04:36.319,1:04:39.760
have had to

1:04:37.520,1:04:41.760
lay off staff as they've had to contract

1:04:39.760,1:04:45.039
where their business model has

1:04:41.760,1:04:46.640
understandably slow and slow and on um

1:04:45.039,1:04:48.640
people there's a lot of consolidation of

1:04:46.640,1:04:48.960
cost basis going on at the moment across

1:04:48.640,1:04:51.359
all

1:04:48.960,1:04:52.319
all sectors and as a result of that

1:04:51.359,1:04:55.280
happening

1:04:52.319,1:04:56.960
and of course the ultimate economic

1:04:55.280,1:04:58.799
growth will be in decline

1:04:56.960,1:05:01.039
but i think what we are seeing is where

1:04:58.799,1:05:05.119
we're seeing opportunities within

1:05:01.039,1:05:08.240
businesses um and new jobs actually

1:05:05.119,1:05:09.680
um i mean for all of the uh

1:05:08.240,1:05:11.520
job losses that are happening up and

1:05:09.680,1:05:13.760
down the country at the moment there are

1:05:11.520,1:05:14.720
still a lot of new jobs being created a

1:05:13.760,1:05:17.920
lot of businesses

1:05:14.720,1:05:19.440
employing new people um it's interesting

1:05:17.920,1:05:21.359
when you sort of look at a cross-section

1:05:19.440,1:05:25.599
of all of the skill sets

1:05:21.359,1:05:26.720
um digital is a is a key skill that sits

1:05:25.599,1:05:29.760
within that

1:05:26.720,1:05:32.720
um and the ability to analyze

1:05:29.760,1:05:34.400
data as well being obviously a focused

1:05:32.720,1:05:36.480
focus part of that

1:05:34.400,1:05:37.599
i think to be productive businesses are

1:05:36.480,1:05:40.640
having to be

1:05:37.599,1:05:41.760
um on a digital platform to support what

1:05:40.640,1:05:43.440
they're doing that's the only way that

1:05:41.760,1:05:44.960
they can be resilient against the sort

1:05:43.440,1:05:46.880
of disruption and shock that we've

1:05:44.960,1:05:49.200
experienced because of covid

1:05:46.880,1:05:50.640
and but also around that it's been

1:05:49.200,1:05:52.160
really focused on their on their

1:05:50.640,1:05:54.400
performance metrics for

1:05:52.160,1:05:56.160
for productivity so it's been in that

1:05:54.400,1:05:57.760
position to be constantly

1:05:56.160,1:05:59.200
reviewing where they're at from a cash

1:05:57.760,1:06:02.400
flow point of view

1:05:59.200,1:06:04.160
and it's it's on that weekly basis just

1:06:02.400,1:06:05.839
being really honored and trying to be

1:06:04.160,1:06:07.599
really future focused

1:06:05.839,1:06:09.119
absolutely i think there's a lot of

1:06:07.599,1:06:10.559
change that's happening right now under

1:06:09.119,1:06:12.640
the radar we'll see

1:06:10.559,1:06:14.079
we'll see that coming through there's a

1:06:12.640,1:06:15.680
there's a question that's coming from

1:06:14.079,1:06:16.319
martin which is very close to my heart

1:06:15.680,1:06:18.000
as

1:06:16.319,1:06:19.599
a chief executive of the chamber of

1:06:18.000,1:06:22.880
commerce but i'll i'll

1:06:19.599,1:06:24.960
i won't direct it to myself uh uh matt

1:06:22.880,1:06:26.240
um business networking via the chamber

1:06:24.960,1:06:28.559
of commerce

1:06:26.240,1:06:30.400
there are other networking organizations

1:06:28.559,1:06:32.079
and independent business groups is an

1:06:30.400,1:06:33.280
important part of sales for a lot of

1:06:32.079,1:06:36.400
businesses

1:06:33.280,1:06:38.880
all this physic physicality has stopped

1:06:36.400,1:06:39.680
throughout 2020 and has continued via

1:06:38.880,1:06:41.599
zoom

1:06:39.680,1:06:43.920
but many businesses find that online

1:06:41.599,1:06:46.559
networking is far less profitable

1:06:43.920,1:06:48.720
than when businesses can physically meet

1:06:46.559,1:06:50.400
as online is far less personal

1:06:48.720,1:06:53.599
do you think online networking will

1:06:50.400,1:06:56.000
become the norm from now on

1:06:53.599,1:06:57.440
um i might and actually martin's a

1:06:56.000,1:06:59.119
fellow graphic designer

1:06:57.440,1:07:00.880
from the island so it's good to see on

1:06:59.119,1:07:03.200
the call um the

1:07:00.880,1:07:04.720
uh yeah i mean i've seen martin at many

1:07:03.200,1:07:05.440
networking events here on the island

1:07:04.720,1:07:07.680
previously

1:07:05.440,1:07:08.960
and sadly over 2020 we haven't really

1:07:07.680,1:07:12.640
seen each other but

1:07:08.960,1:07:13.440
it's uh it is becoming a thing that the

1:07:12.640,1:07:16.000
zoom

1:07:13.440,1:07:17.520
uh the zoom thing is is great it was a

1:07:16.000,1:07:19.599
good sort of replacement for

1:07:17.520,1:07:20.640
when nothing else could happen i don't

1:07:19.599,1:07:23.359
think it will

1:07:20.640,1:07:24.240
be like this forever i think um there

1:07:23.359,1:07:26.799
will be

1:07:24.240,1:07:29.039
eventually once things calm down people

1:07:26.799,1:07:31.760
face to face meetings again

1:07:29.039,1:07:33.359
um there will be bubbles potentially and

1:07:31.760,1:07:36.480
eventually have these bigger

1:07:33.359,1:07:37.680
events i hopefully can't go on forever i

1:07:36.480,1:07:41.119
think you're right it is

1:07:37.680,1:07:43.760
more difficult to gain um

1:07:41.119,1:07:44.880
profit out of the zoom meetings because

1:07:43.760,1:07:48.079
people don't

1:07:44.880,1:07:49.599
necessarily follow up or stuff but but

1:07:48.079,1:07:52.079
what i sort of think of it as

1:07:49.599,1:07:52.720
is um online networking if you look at

1:07:52.079,1:07:54.960
linkedin

1:07:52.720,1:07:56.240
it's kind of everything you do on there

1:07:54.960,1:07:58.480
is online networking

1:07:56.240,1:08:00.079
it is actually a networking platform so

1:07:58.480,1:08:03.280
maybe following up people

1:08:00.079,1:08:04.160
on linkedin and and doing that after

1:08:03.280,1:08:06.079
calls and

1:08:04.160,1:08:07.359
maybe just dropping a note to say oh

1:08:06.079,1:08:08.720
that was interesting what you said if

1:08:07.359,1:08:10.160
there's a speaker

1:08:08.720,1:08:12.400
and to try and make those connections in

1:08:10.160,1:08:15.680
the digital present in a digital way

1:08:12.400,1:08:16.640
um is is a is a way to do it and a way

1:08:15.680,1:08:18.319
we should be doing it

1:08:16.640,1:08:20.560
even at the same time as having real

1:08:18.319,1:08:21.600
networking events i think um i think

1:08:20.560,1:08:23.040
that will help

1:08:21.600,1:08:25.279
in terms of engaging with people on

1:08:23.040,1:08:28.400
those platforms is is in

1:08:25.279,1:08:29.120
is networking but via a social way um i

1:08:28.400,1:08:30.880
do think

1:08:29.120,1:08:32.400
networking will be back i certainly hope

1:08:30.880,1:08:33.679
so for the chambers and and

1:08:32.400,1:08:35.600
all the other independent business

1:08:33.679,1:08:36.159
groups around because um you can't

1:08:35.600,1:08:38.400
really be

1:08:36.159,1:08:39.279
a face-to-face chat a cup of tea and a

1:08:38.400,1:08:41.279
biscuit and

1:08:39.279,1:08:42.640
passing over the business cards and

1:08:41.279,1:08:43.279
obviously for our business and yours

1:08:42.640,1:08:45.120
mine

1:08:43.279,1:08:46.719
um good that's great for us because

1:08:45.120,1:08:48.080
people need to create that

1:08:46.719,1:08:49.920
the marketing materials that they give

1:08:48.080,1:08:51.040
out to people and stuff so i truly hope

1:08:49.920,1:08:54.080
that it won't

1:08:51.040,1:08:54.640
be ongoing and uh as much as zoom is

1:08:54.080,1:08:58.159
great

1:08:54.640,1:09:00.480
uh it can't replace uh face to face

1:08:58.159,1:09:02.319
well i i i think i fully agree with that

1:09:00.480,1:09:03.199
i think that blend is is probably the

1:09:02.319,1:09:06.480
future

1:09:03.199,1:09:10.319
mike what what um uh matt so

1:09:06.480,1:09:12.080
what impact um did you experience with

1:09:10.319,1:09:14.159
external partners and supply chain

1:09:12.080,1:09:14.880
relationships has there been a change do

1:09:14.159,1:09:17.920
you think is it

1:09:14.880,1:09:20.880
during the um lockdown in the way that

1:09:17.920,1:09:23.679
those relationships have been ongoing

1:09:20.880,1:09:24.480
they've been also had to be online but

1:09:23.679,1:09:26.159
also because

1:09:24.480,1:09:27.920
probably some tough decisions have had

1:09:26.159,1:09:29.359
to be made i suspect

1:09:27.920,1:09:31.279
well we've seen we've seen some

1:09:29.359,1:09:34.000
suppliers go out of business sadly

1:09:31.279,1:09:34.719
um in terms of some print suppliers um

1:09:34.000,1:09:36.799
and

1:09:34.719,1:09:38.400
uh but we've got some pretty strong

1:09:36.799,1:09:41.679
relationships with

1:09:38.400,1:09:42.480
um it's mainly print really related

1:09:41.679,1:09:44.799
suppliers

1:09:42.480,1:09:46.640
um and they've been actually a lot of

1:09:44.799,1:09:48.880
those have been incredibly busy

1:09:46.640,1:09:49.839
and they've actually been doing like

1:09:48.880,1:09:51.520
that some of those

1:09:49.839,1:09:52.880
social distancing stuff that you've seen

1:09:51.520,1:09:54.880
and they've had to do that for

1:09:52.880,1:09:57.199
businesses across the whole country you

1:09:54.880,1:09:59.679
know so a lot of that stuff's going out

1:09:57.199,1:10:01.440
um and that and there also was a time

1:09:59.679,1:10:03.440
when lockdown one ended where

1:10:01.440,1:10:05.280
everybody started to promote again and

1:10:03.440,1:10:05.840
advertise and do outdoor advertising and

1:10:05.280,1:10:08.159
stuff so

1:10:05.840,1:10:09.440
so that's certainly improved um we have

1:10:08.159,1:10:11.360
other um

1:10:09.440,1:10:13.199
certainly we work quite heavily in the

1:10:11.360,1:10:16.320
taxi advertising industry

1:10:13.199,1:10:19.120
that was hit incredibly badly um with

1:10:16.320,1:10:21.199
um with kovid because people weren't

1:10:19.120,1:10:23.040
going out there was no one in taxis

1:10:21.199,1:10:24.400
so people weren't advertising on taxis

1:10:23.040,1:10:27.199
because nothing could be seen

1:10:24.400,1:10:28.480
um so that so those uh businesses

1:10:27.199,1:10:31.280
certainly had to adapt

1:10:28.480,1:10:33.040
incredibly uh really cleverly actually

1:10:31.280,1:10:35.120
some of the ways they adapted by

1:10:33.040,1:10:36.719
putting out information about taxis

1:10:35.120,1:10:37.520
being the safest form of transport

1:10:36.719,1:10:39.600
because there's a

1:10:37.520,1:10:40.960
there's a passenger compartment which is

1:10:39.600,1:10:43.760
away from the driver

1:10:40.960,1:10:44.000
um having all of the covered stuff in

1:10:43.760,1:10:46.080
there

1:10:44.000,1:10:48.080
as well in terms of stuff your hands

1:10:46.080,1:10:50.560
sanitizers and stuff

1:10:48.080,1:10:52.400
and so they kind of tried to adapt in

1:10:50.560,1:10:53.520
that way but certainly the advertising

1:10:52.400,1:10:54.960
spend that would normally have been

1:10:53.520,1:10:58.000
spent with those guys

1:10:54.960,1:11:00.800
was was definitely a lot less um and

1:10:58.000,1:11:02.480
so we see a lot of those suppliers

1:11:00.800,1:11:04.719
adapting to different tactics

1:11:02.480,1:11:05.600
trying and maneuver their way through

1:11:04.719,1:11:08.640
through the

1:11:05.600,1:11:10.480
the pandemic um but yeah in the whole

1:11:08.640,1:11:13.120
certainly in terms of print they

1:11:10.480,1:11:13.600
a lot of uh those suppliers have been

1:11:13.120,1:11:16.880
have

1:11:13.600,1:11:19.280
done really well indeed indeed

1:11:16.880,1:11:20.239
um we're gradually moving toward towards

1:11:19.280,1:11:22.800
the close

1:11:20.239,1:11:24.800
quarter past um i have a question really

1:11:22.800,1:11:26.800
for for both of you it's

1:11:24.800,1:11:28.880
we focused on a lot of the things that

1:11:26.800,1:11:30.080
have succeeded and a lot of um the

1:11:28.880,1:11:33.040
changes that i think are

1:11:30.080,1:11:33.440
bringing positive impact actually to to

1:11:33.040,1:11:37.440
uh

1:11:33.440,1:11:40.480
to let's say 2021 and beyond

1:11:37.440,1:11:40.960
but if we think about um not everything

1:11:40.480,1:11:43.040
has been

1:11:40.960,1:11:44.320
the greatest of success if we'd had our

1:11:43.040,1:11:46.000
time again

1:11:44.320,1:11:47.679
or if businesses had had their time

1:11:46.000,1:11:50.719
again the question is

1:11:47.679,1:11:51.920
what would we have done differently now

1:11:50.719,1:11:54.000
that's quite a tough one

1:11:51.920,1:11:55.760
so i'll let i'll let matt have some

1:11:54.000,1:11:58.159
thinking about that jillian i'm going to

1:11:55.760,1:11:59.679
chuck that one at you to start with what

1:11:58.159,1:12:01.360
what would we have done differently do

1:11:59.679,1:12:04.159
you think that might have created a

1:12:01.360,1:12:05.440
an even more positive impact yeah i

1:12:04.159,1:12:07.040
would probably imagine there's a lot of

1:12:05.440,1:12:07.760
businesses out there that said that they

1:12:07.040,1:12:09.840
were gonna

1:12:07.760,1:12:11.280
they would have converted to online a

1:12:09.840,1:12:13.120
lot quicker

1:12:11.280,1:12:14.640
because i think when we first went into

1:12:13.120,1:12:16.159
lockdown

1:12:14.640,1:12:17.840
none of us really knew what was

1:12:16.159,1:12:19.199
happening and we thought it was maybe

1:12:17.840,1:12:20.640
only going to be for a month or

1:12:19.199,1:12:22.480
something like that

1:12:20.640,1:12:24.320
and then of course the graphs still just

1:12:22.480,1:12:26.560
kept rising didn't they

1:12:24.320,1:12:27.760
and it went on probably for a lot longer

1:12:26.560,1:12:29.760
than what we

1:12:27.760,1:12:31.120
initially thought and i know there were

1:12:29.760,1:12:32.800
some businesses that sort of thought

1:12:31.120,1:12:36.080
okay i'll i'll take a dip

1:12:32.800,1:12:38.159
in my loss of loss of earnings because

1:12:36.080,1:12:40.000
it will then bounce back you know this

1:12:38.159,1:12:41.760
is this this is maybe only going to be

1:12:40.000,1:12:43.679
just for a short term

1:12:41.760,1:12:45.920
but i think now businesses are realizing

1:12:43.679,1:12:47.840
no this is a long-term disruption

1:12:45.920,1:12:48.960
which will mean a lot more of a cultural

1:12:47.840,1:12:50.719
shift

1:12:48.960,1:12:52.560
so probably where some businesses were

1:12:50.719,1:12:54.080
maybe sort of biding their time

1:12:52.560,1:12:55.600
still getting their head around at all

1:12:54.080,1:12:59.280
wondering what would be and

1:12:55.600,1:13:00.480
and held back um if they were to go into

1:12:59.280,1:13:02.560
it straight again

1:13:00.480,1:13:03.600
i i would imagine a lot of them would be

1:13:02.560,1:13:06.480
a lot more

1:13:03.600,1:13:07.120
focused on getting digital strategies in

1:13:06.480,1:13:10.360
place

1:13:07.120,1:13:11.600
and harnessing a new customer and

1:13:10.360,1:13:13.760
facilitating

1:13:11.600,1:13:15.920
uh sales route for their existing

1:13:13.760,1:13:17.760
customers a lot faster

1:13:15.920,1:13:19.199
thank you julia i think that's exactly

1:13:17.760,1:13:21.360
the answer matt would like to hear as

1:13:19.199,1:13:21.360
well

1:13:21.600,1:13:25.120
what do you think um businesses maybe

1:13:23.600,1:13:26.480
should have done differently or a bit

1:13:25.120,1:13:27.840
more urgently matt

1:13:26.480,1:13:29.840
i was going to say julian stole my

1:13:27.840,1:13:32.560
answer um yeah

1:13:29.840,1:13:34.239
yeah i think when we went into this

1:13:32.560,1:13:36.880
initially i think a lot of

1:13:34.239,1:13:38.560
people weren't really concerned they

1:13:36.880,1:13:40.960
didn't think it would be what it was

1:13:38.560,1:13:41.920
um obviously planning slightly more

1:13:40.960,1:13:44.880
ahead would have been

1:13:41.920,1:13:45.199
a good good idea but certainly digital

1:13:44.880,1:13:47.920
is

1:13:45.199,1:13:48.400
where we've seen people flourish i mean

1:13:47.920,1:13:51.520
it's

1:13:48.400,1:13:54.800
uh like i said about the fruit and veg

1:13:51.520,1:13:56.800
retailer they have never looked

1:13:54.800,1:13:58.960
at all at doing digital stuff they're a

1:13:56.800,1:13:59.360
wholesaler they did it in a traditional

1:13:58.960,1:14:01.600
way

1:13:59.360,1:14:03.040
they did have a holding page it was a

1:14:01.600,1:14:05.679
really old

1:14:03.040,1:14:06.239
about 20 year old holding page and that

1:14:05.679,1:14:09.600
was about

1:14:06.239,1:14:12.000
it they hit this situation and said okay

1:14:09.600,1:14:13.600
no one can come to us nothing's open you

1:14:12.000,1:14:15.120
need to sell to the public instead of

1:14:13.600,1:14:15.840
selling to restaurants because nothing's

1:14:15.120,1:14:18.800
open

1:14:15.840,1:14:19.679
um what can you do uh and we're through

1:14:18.800,1:14:22.880
this grant

1:14:19.679,1:14:23.760
system as well we we turned around an

1:14:22.880,1:14:26.719
e-commerce store

1:14:23.760,1:14:28.480
in a couple of weeks for them and like i

1:14:26.719,1:14:29.920
say they've now taken

1:14:28.480,1:14:31.520
well within the first three months they

1:14:29.920,1:14:32.480
took 25 000 pounds through that

1:14:31.520,1:14:34.880
e-commerce store

1:14:32.480,1:14:36.080
so that part of the business is suddenly

1:14:34.880,1:14:37.760
come out of nowhere

1:14:36.080,1:14:39.199
and they're making a good revenue stream

1:14:37.760,1:14:42.400
out of that and that

1:14:39.199,1:14:43.920
is the key to i think what

1:14:42.400,1:14:45.520
people should have done slightly

1:14:43.920,1:14:47.360
differently is actually

1:14:45.520,1:14:48.800
i mean for us we've been banging on

1:14:47.360,1:14:51.840
about digital for years

1:14:48.800,1:14:53.360
um but uh you know it's hard it's only

1:14:51.840,1:14:54.560
now that people go oh hang about you

1:14:53.360,1:14:56.719
know they're right about that

1:14:54.560,1:14:58.560
we really should get a store or have

1:14:56.719,1:14:59.679
some sort of presence or do something on

1:14:58.560,1:15:02.960
social media

1:14:59.679,1:15:05.520
or do some advertising on google ads or

1:15:02.960,1:15:06.560
facebook ads because that is really

1:15:05.520,1:15:10.159
really where

1:15:06.560,1:15:12.320
um people struggled and in that first

1:15:10.159,1:15:13.840
i mean believe me in that first lockdown

1:15:12.320,1:15:16.960
we were so busy

1:15:13.840,1:15:19.360
um we had the best um

1:15:16.960,1:15:20.960
we had actually the best three months in

1:15:19.360,1:15:21.760
terms of sales and profits we've ever

1:15:20.960,1:15:24.080
had because

1:15:21.760,1:15:25.679
we had so many websites coming asked

1:15:24.080,1:15:26.400
people asking for websites and different

1:15:25.679,1:15:29.920
things

1:15:26.400,1:15:31.360
it was just crazy um so hopefully

1:15:29.920,1:15:33.120
and now i'm locked down too i've seen

1:15:31.360,1:15:35.040
that people have got that

1:15:33.120,1:15:36.960
and they're they're ready for it which

1:15:35.040,1:15:38.960
is which has been good to see

1:15:36.960,1:15:40.719
thank you very much matt absolutely so i

1:15:38.960,1:15:41.120
think i think the message has been it's

1:15:40.719,1:15:42.880
not

1:15:41.120,1:15:45.040
it's not just about zoom it's a it's

1:15:42.880,1:15:46.560
about the acceleration of digital in all

1:15:45.040,1:15:48.239
its formats and and we've

1:15:46.560,1:15:50.000
we've seen that throughout the whole

1:15:48.239,1:15:51.920
whatever sectors

1:15:50.000,1:15:53.120
very many different sectors that maybe

1:15:51.920,1:15:55.120
they didn't think

1:15:53.120,1:15:57.040
could have the impact on their business

1:15:55.120,1:15:58.960
and it's proven to have it so

1:15:57.040,1:16:01.199
uh well well done businesses well done

1:15:58.960,1:16:03.679
for those levels of innovation

1:16:01.199,1:16:05.199
matt and jillian thank you so much for

1:16:03.679,1:16:07.520
your for your contributions

1:16:05.199,1:16:08.480
and for your grilling it's been it's

1:16:07.520,1:16:11.040
been really

1:16:08.480,1:16:12.400
very enjoyable and um i think the

1:16:11.040,1:16:14.239
insights that we've learned

1:16:12.400,1:16:16.000
through your presentations through the q

1:16:14.239,1:16:16.640
a have have been really helpful for

1:16:16.000,1:16:20.080
businesses

1:16:16.640,1:16:20.560
um and i'd just like to thank everybody

1:16:20.080,1:16:23.679
for

1:16:20.560,1:16:24.719
for joining us today and uh just give a

1:16:23.679,1:16:26.320
little bit of a

1:16:24.719,1:16:28.560
mention for that we have another one of

1:16:26.320,1:16:31.040
these sessions taking place on the 3rd

1:16:28.560,1:16:32.640
of december that's thursday the 3rd of

1:16:31.040,1:16:34.320
december at 10 a.m

1:16:32.640,1:16:36.800
and that is managing people through

1:16:34.320,1:16:38.719
change so please do join us and please

1:16:36.800,1:16:40.880
let everybody that you know

1:16:38.719,1:16:42.080
uh know about the webinar as well to to

1:16:40.880,1:16:43.040
come on board because i think these

1:16:42.080,1:16:44.960
things are proving

1:16:43.040,1:16:47.280
extremely useful and extremely helpful

1:16:44.960,1:16:49.199
at these are these challenging times

1:16:47.280,1:16:50.960
um obviously this has been recorded so

1:16:49.199,1:16:53.920
we'll be uh sending this

1:16:50.960,1:16:56.000
out to you and uh please do take two

1:16:53.920,1:16:58.080
minutes to complete the survey when we

1:16:56.000,1:17:00.000
do contact you with that

1:16:58.080,1:17:01.840
if you have any further questions please

1:17:00.000,1:17:03.840
do get in touch with um

1:17:01.840,1:17:05.520
so i think there's an email address

1:17:03.840,1:17:08.320
engagement solent dot

1:17:05.520,1:17:09.760
ac dot uk and that will be very helpful

1:17:08.320,1:17:11.040
should you have any questions that we

1:17:09.760,1:17:11.760
haven't been able to get around to

1:17:11.040,1:17:15.040
answer

1:17:11.760,1:17:18.239
today um i'm ross mcnally uh i've

1:17:15.040,1:17:20.560
i've been delighted to be able to um

1:17:18.239,1:17:22.320
uh work with you and share share the

1:17:20.560,1:17:24.640
insights that we've learned of today

1:17:22.320,1:17:25.679
and uh look forward to seeing you on the

1:17:24.640,1:17:28.000
third december

1:17:25.679,1:17:29.600
thank you so much everyone for attending

1:17:28.000,1:17:35.280
and see you again soon

1:17:29.600,1:17:35.280
take care thank you bye thank you bye