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Welcome to our Digital Marketing and Branding Masterclass!

We're delighted to welcome back Dr Tara Goddard, Coach, Mentor and Marketing expert. Tara ran a highly successful workshop for us earlier in 2024 and we can't wait to build on what we've already learned from her!

The Digital Marketing and Branding Masterclass is a condensed, high-impact workshop designed to equip women who are sole traders, freelancers, small business owners, and aspiring entrepreneurs with essential skills in digital marketing and branding.

Tara will take us through practical tips and strategies that we can implement in our businesses.

Date: Wednesday 4th December

T ime: 11:00am - 2:00pm

Programme

11:00 AM - Arrival and Registration

11:10 AM - Welcome and Introduction (Courtney)

11:15 AM - Workshop 1: Building a Brand Identity (Tara)

12:00 PM - UoP marketing support for businesses (Georgiana)

12:15 PM - Networking Break and Light Lunch

12:45 PM - Workshop 2: Digital Marketing Essentials (Tara)

1:45 PM - Q&A and Closing Remarks

Meet our guest speaker

Born and raised in Barbados, I moved to the UK in 2013 to pursue my PhD in Marketing. For the last 14 years, I have worked in Higher Education as a teacher, and for the last 5 years have held varying management roles as I developed my skills as an educator, mentor and leader. I am also the Current Chair of Trustees for the charity Making Space for Crafts, based in Leigh Park, Havant.

I have always been passionate about people and even more passionate about their success, which helped make me a great teacher but now I want to help others achieve success in a different way. I am therefore launching my own coaching and mentorship business, Coaching with Tara G. With this new venture, I bring several aspects of my personality and skills together to achieve my goal of helping others. I bring my love for teaching, singing and performing, my knowledge and skills in marketing and my real respect and appreciation of creatives, along with my understanding of the challenges they experience together to help creative entrepreneurs achieve their business and development goals.

I love walks with friends, a good chat, singing, music and my ever-growing indoor plant collection. I am a proud auntie, godmother, daughter and sister, love making real connections with people and despite my PhD in digital marketing can struggle with some aspects of the platforms just like many other business owners. OMG! I forgot cake, I LOVE cake, and wish it didn’t affect my waistline the way it does. I look forward to working with you all during this session.

Find out more about Tara at www.drtaragoddard.co.uk.


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