Dr Liz Sharples
Biography
I have taught at the University for over 10 years working in business, tourism and marketing at both undergraduate and post-graduate levels. Throughout my time at the University I have supervised both undergraduate and postgraduate dissertations, covering a variety of topics. Professionally I have experience from many sectors of the travel and tourism industry, including airlines, tour operators, travel agencies and cruise companies, working for companies such as British Airways, Thomson and P&O.
Research interests
My research interests relate to the tourism experience, with particular focus on pre-consumption and internal communications in times of uncertainty within the cruise sector. I have published in several tourism journals and practioner publications.
Teaching responsibilities
I am the the Senior Learning Designer in the Business and Law Faculty and I am responsible for enabling academic and services teams of staff across all disciplines to (re)design course and modules embracing different modoes of study through facilitating EnABLe workshops. Prior to this I worked on the Faculty's undergraduate Degree Apprenticeship programmes in various roles including Course Leader and Lead Apprenticeship Coach. l am a Fellow of the Chartered Management Institute.
Research outputs
2025
The future of learning design: Embracing student-staff partnerships for active blended learning
Armellini, C. A., Sharples, L., Watkins, M.
7 Jul 2025, In: Journal of Educational Innovation, Partnership and Change. 11, 1, 6p.
Research output: Article
2023
Managing crisis in the cruise industry: using internal communications to foster workforce resilience
Sharples, L., Fletcher-Brown, J., Nieto-García, M., Sit, K., Viglia, G.
14 Jun 2023, In: Tourism Review, 20p.
Research output: Article
2022
Exploring crisis communications during a pandemic from a cruise marketing managers perspective: an application of construal level theory
Sharples, L., Fletcher-Brown, J., Sit, J., Nieto-Garcia, M.
11 Aug 2022, In: Current Issues in Tourism, 16p.
Research output: Article
2020
Can the cruise industry really recover from coronavirus?
Sharples, L., Sit, J.
19 Aug 2020, In: The Conversation
Research output: Article