Summary

I am a senior lecturer at the School of Accounting, Economics and Finance in the Faculty of Business and Law. I joined the University of Portsmouth in December 2017. 

 My research is on behavioural and experimental economics. I conduct laboratory, online and field experiments to study economic decision-making. My research lies at the crossroads of economics, management, political science and social psychology. 

I co-founded Behavioural Analytics Research Lab (BARELab) with Wolfgang Luhan where we investigate important economic issues such as  incentives, motivation, productivity, and cooperation. 

Biography

I have completed my BSc and MSc degrees at Bilkent University in Turkey. After completing my master's degree, I moved to the UK to get my PhD at the University of Nottingham, as a part of CeDEx

After graduating from Nottingham, I worked as a research fellow at the University of Surrey for the project "Delivering Better For Less: Improving Productivity and Motivation in Public Sector". I conducted a number of lab experiments at Surrey some of which are now published and can be found in my publications list. I taught undergraduate and postgraduate level modules at Surrey, including  Game Theory and MSc Microeconomics. 

You can see my full CV, the list of my publications, working papers and blog posts on my personal website https://sites.google.com/site/zahramuradphd/ where you can also find my frequently updates list of blogs at https://sites.google.com/site/zahramuradphd/home/blogs?authuser=0 

Research interests

I am a behavioural economist and I am interested in how biases affect people's decision making. I have worked on topics like: 

  • Overconfidence,  motivated beliefs, and belief updating
  • Gender biases, ethnic and racial discrimination
  • Competitive behaviour, behaviour in teams, team decision making
  • NHS Leadership, diverse leadership. 

Teaching responsibilities

I teach several undergraduate modules and I am currently a module coordinator for first-year Mathematics for Economics. I also teach Psychology and Altruism Module at the second-year undergraduate level and supervise dissertation students on the topics of "Behavioural Economics". 

Media availability

I am happy to take calls and emails from the media on my research, and am aware of the needs to respond to journalists in a timely manner. Please contact me directly on zahra.murad@port.ac.uk

Research outputs

2024

What to blame? Self-serving attribution bias with multi-dimensional uncertainty

Coutts, A., Gerhards, L., Murad, Z.

5 Mar 2024, In: Economic Journal

Psychological reactance to anti-piracy messages explained by gender and attitudes

Cox, J., Murad, Z., Whitman, K. M.

24 Jan 2024, In: Journal of Business Ethics, 15p.

View all my research outputs