Dr Rusten Menard
Biography
I am a sociological social psychologist who joined the University of Portsmouth in August 2018, shortly after completing my PhD at the University of Helsinki, Finland. My PhD was a methodological and empirical investigation dealing with productions and deployments of social values in identification processes.
Research interests
My research interests include motivated language and the discursive construction of values and identification, negotiations of meaning and power in talk and text, and discursive and qualitative methodologies.
As part of a post-doc project, I analysed Finnish parliamentary talk in communicative contexts of migration. My focus was on how discourses on Finnish gender equality are used in exclusion. My most recent research dealt with LGBTQI+ young people's experiences of sexual harassment and violence. I am currently engaged in a research project examining anti-woke discourses, with a focus on how they are mobilised in exclusion and the maintenance of power imbalances and inequalities.
Teaching responsibilities
I contribute to module coordination and teaching of modules on Sociology BSc (Hons), Sociology with Psychology BSc (Hons), and Sociology with Criminology BSc (Hons) courses, as well as the Sociology MSc course.
My main teaching contributions are in Psychology in the Social World (L4), Critical Psychology (L5), Discursive Psychology (L5), and Political Psychology (L6). I also contribute to teaching in Sociological Research Methods (L7), Identities and Inequalities (L7), and Sociology in Action (L7).
Research outputs
2026
“That’s just how people interact with me on a daily basis”: Trans and nonbinary young people’s experiences of sexual and gender-based violence
Menard, R.
1 Sep 2026, In: Journal of Community & Applied Social Psychology. 36, 5, 11p., e70312
Research output: Article
2024
The war in Ukraine and the ambivalent figure of ‘Babushka’: Intersectional nation-building and the delegitimisation/legitimisation of war on YouTube
Lönnroth-Olin, M., Venäläinen, S., Menard, R., Pauha, T., Jasinskaja-Lahti, I.
1 Apr 2024, In: Nations and Nationalism. 30, 2, p. 290-305
Research output: Article
2023
'Grandma Warriors' on YouTube: negotiating intersectional distinctions and de/legitimisations of the war in Ukraine
Lönnroth-Olin, M., Venäläinen, S., Menard, R., Pauha, T., Jasinskaja-Lahti, I.
1 Dec 2023,
Research output: Chapter (peer-reviewed)
Immigration, multiculturalism and biopolitical projects on ‘difference’: negotiating intersecting social divisions from positions of privilege and disadvantage
Menard, R., Törrönen, J.
30 Mar 2023, In: Nordic Journal of Migration Research. 13, 1, 23p., 6
Research output: Article
2022
Mobilising gender equality and protectionism in Finnish parliamentary sessions and online discussions around immigration: an intersectional and critical discursive psychological analysis
Venäläinen, S., Menard, R.
4 Mar 2022,
Research output: Chapter (peer-reviewed)