Virtual reality headset

Advancing the creative technologies

Explore our work in our areas of expertise

Our Digital and Creative Technology research is fuelling technological advances in animation, visual effects (VFX), cross reality (XR), User Experience (UX), computer and video games, and visual computing.

We conduct globally recognised research using the latest equipment and techniques in our studios and labs. We've produced award-winning CGI films, created ultra-realistic and immersive entertainment using virtual and augmented reality, developed ways to use digital technology to protect heritage sites, and we're improving how the progression of Parkinson's disease and facial palsy is monitored.

Interested in a PhD in Digital and Creative Technologies?

Browse our postgraduate research degrees—including PhDs and MPhils—and find a supervisor at our Digital and Creative Technologies postgraduate research degrees page.

Explore research degrees

Our research groups

  • Advanced Games Research Group

    As a research-informed practice group, we focus on development-related projects—with research directly contributing to the design, development, and release of both commercial and free games.

  • Visual Computing Research Group

    Our research covers the theoretical and practical development for visual data processing and analysis.

Our Digital and Creative Technologies areas of expertise

Find out more about the facilities and research methods that shape our research in the areas of expertise below – learn more about our recent projects, the academic and industrial partners with whom we collaborate, and the major funders who fund our work.

Animation and CGI

We're creating ground-breaking, award-winning CGI films, and investigating how film production can be used in education.

Student in motion capture suit in the studio
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Computer Games Design And Technology

We're examining the theory, psychology and development of video games and contributing to the design, development and release of games.

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Cross Reality Applications

We're exploring how virtual reality (VR) can improve patient's physical and psychological rehabilitation, and developing VR simulations for a range healthcare applications.

Man wearing VR headset used in healthcare
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Digital Heritage

We're investigating the impact and application of digital technology in the cultural and heritage sectors to improve visitor experiences and conserve cultural and historical sites.

Female employee talking about history, holding a tablet
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Digital User Experience

We're exploring the changing relationship between users and technology to develop new and better experiences for users.

Female academic using a tablet with pencil
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Visual Computing

We're analysing body and facial motion and cognitive signals to develop machine understanding of visual environments, through 3D reconstruction and modelling.

Male research participant driving car in VR headset
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Music: Composition, Practices and Technology

We're investigating music and sound and creating new tools to enhance performance and creativity.

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