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The Marketing Agency

Research, brand and social media support from student teams. Free.

Get marketing insight for your business

Research, brand and social media support from student teams. Free.

 

 

At a glance

Who it's for

Local businesses of any size, from start-ups to established organisations.

Cost

Free.

Timescales

Projects run February to May each year.

Best suited to

Marketing questions that need research and strategy, rather than campaign delivery.

 

 

What's involved

A team of our undergraduate and postgraduate Marketing and Hospitality and Tourism students work to your brief, bringing current marketing theory and fresh eyes to a problem offering new insights and suggestions.

 

Helping you to:

  • Carry out consumer and market research to inform a decision
  • Improve content performance, engagement and platform choice through social media consultancy
  • Develop clear buyer personas and define your target audience
  • Understand how your brand is perceived and how it can stand out
  • Analyse competitors’ positioning, digital presence and customer perception
  • Explore SEO strategies to improve search visibility and organic traffic

 

Businesses we've worked with

Collaborative Workshop on Place Based Climate Impact & Resilience. 15.06.2026

Large organisations

IBM, SHEIN

City Guide: Southsea Bathing Hut

Local and independent

Bold Bean Co, The Tomato Stall, Messy Chef, Offbeet, The Sports Barista, SmartyPlants, X-Zony, BEAM, Aston Care

Postgraduate 2026 Campaign. Restricted to Campaigns use only!

Not-for-profit

Final Straw Foundation

 

 

Before you enquire

The Marketing Agency runs once a year, February to May, alongside the students’ studies. If your need is urgent or tied to a fixed campaign date, this probably isn’t the right route.

We work on insight and strategy rather than delivery. Students will research your market, analyse your competitors and recommend an approach — they won’t run your accounts or produce finished campaign assets.

 

 

Tell us about your marketing challenge

Describe what you’re trying to work out and we’ll tell you whether a student team can help.

Start a conversation

 

 

 

 

Where next?

Student consultancy projects

Leverage our students' knowledge and skills to benefit your business.

** To only be used in relation to SEKE/Innovation Connect for Amy Doyle, Courtney Elkins, Rebecca Mott, Leah Lewis, Lynda Povey, Carley Elkins, Eilish Gorse and Jaimes Harrington. **- 15/06/2022.SEKE - University of Portsmouth ..All Rights Reserved - Helen Yates- T: +44 (0)7790805960.Local copyright law applies to all print & online usage. Fees charged will comply with standard space rates and usage for that country, region or state.
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Website projects for small businesses

Get a new website built for your small business.

Young female working on a project on her laptop
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Accounting clinic

A free 30-minute appointment, overseen by qualified accountants.

Postgraduate 2026 Campaign. Restricted to Campaigns use only!
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Degree apprenticeships

A full degree, funded through your levy. One day a week.

International Recruitment Campaign 2026.
For Exclusive use by UoP Global only!
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