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The Marketing Agency
Research, brand and social media support from student teams. Free.
Get marketing insight for your business
Research, brand and social media support from student teams. Free.
At a glance
Who it's for
Local businesses of any size, from start-ups to established organisations.
Cost
Free.
Timescales
Projects run February to May each year.
Best suited to
Marketing questions that need research and strategy, rather than campaign delivery.
What's involved
A team of our undergraduate and postgraduate Marketing and Hospitality and Tourism students work to your brief, bringing current marketing theory and fresh eyes to a problem offering new insights and suggestions.
Helping you to:
- Carry out consumer and market research to inform a decision
- Improve content performance, engagement and platform choice through social media consultancy
- Develop clear buyer personas and define your target audience
- Understand how your brand is perceived and how it can stand out
- Analyse competitors’ positioning, digital presence and customer perception
- Explore SEO strategies to improve search visibility and organic traffic
Businesses we've worked with
Large organisations
IBM, SHEIN
Local and independent
Bold Bean Co, The Tomato Stall, Messy Chef, Offbeet, The Sports Barista, SmartyPlants, X-Zony, BEAM, Aston Care
Not-for-profit
Final Straw Foundation
Before you enquire
The Marketing Agency runs once a year, February to May, alongside the students’ studies. If your need is urgent or tied to a fixed campaign date, this probably isn’t the right route.
We work on insight and strategy rather than delivery. Students will research your market, analyse your competitors and recommend an approach — they won’t run your accounts or produce finished campaign assets.
Tell us about your marketing challenge
Describe what you’re trying to work out and we’ll tell you whether a student team can help.
Where next?
Student consultancy projects
Leverage our students' knowledge and skills to benefit your business.