International Business Communication (Top-up) BA (Hons)

You'll gain strategies for effective writing and speaking in diverse professional settings, building skills for successful negotiations, teamwork, and cross-cultural communication. You'll learn how to write persuasive business reports, deliver engaging presentations and lead productive meetings.

By the end of the module, you'll have the ability to communicate your ideas clearly and influence your audiences - essential skills for today's global business environment.

Develop your reading, speaking, listening, and writing skills by analysing a variety of written and spoken texts and debating topics of interest. You'll learn how to communicate clearly in a variety of subjects and structures, and make informed choices depending on your audience.

By using skimming and scanning skills, you'll broaden your grammatical and lexical understanding of listening texts and build the critical thinking skills needed to progress.

Via engaging lectures, seminars and workshops, you'll explore key HRM concepts from recruitment and selection, to performance management and employment equality.

You'll also examine real-world case studies to reveal the importance of linking HR activities to a business's organisational outcomes.

Through group presentations and peer teaching with your fellow students, you'll build confidence using HRM terminology in order to communicate effectively as a HR professional or with others in this role.

Topics you’ll cover include communication theory, verbal and non-verbal communication, cross cultural communication, discourse and identity, motivation theory, organisational culture, technology and communication, and inclusivity in the workplace.

You’ll take part in lectures, seminars, workshops and presentations, allowing you the opportunity to both practise and apply the theory presented in the sessions.

You’ll also work in pairs and groups with your fellow students, providing peer feedback.

You'll learn about consumer behaviour and brand strategy, and spend time examining real-world marketing campaigns. You'll also think about how social, political and technological forces can affect the way businesses approach marketing their products and services.

Skills you'll develop include carrying out market research and learning how to use what you learn, crafting targeted messaging across different marketing channels, and presenting your ideas verbally and in writing.

You'll examine how the nature of identity and place is constructed in Britain today, using techniques like observation and fieldwork.

You'll analyse social behaviour and public spaces, drawing on ideas from literature, media and your own experiences. You'll build on your existing knowledge of British institutions and history, improving your skills in research, analysis and communication.

You'll master tools like PESTLE, Porter's 5 Forces and SWOT. These tools are used by business leaders to determine where their businesses are at present, where they want them to be in the future, and which key metrics and initiatives they should track to achieve their goals.

You'll also apply new concepts using practical case studies and role play with your fellow students, learning how to present your strategic recommendations confidently from a consultant's perspective.

When you've completed the module, you'll have the commercial awareness and cultural sensitivity you need to succeed in international business.

The learning objectives of this module are to be confirmed.

With a minimum 80-hour commitment, you’ll apply what you’ve learned so far on your degree to real-world professional settings within our community of local businesses, social enterprises, and third-sector organisations.

You’ll have support from interactive workshops, tutorials, and guest speaker events, encouraging you to set achievable professional goals and evolve your professional identity.

In terms of spoken communication, you’ll be introduced to the sounds of the Standard Southern British (SSB) accent and develop a repertoire of suitable language for taking part in discussions with students and staff in seminars.

When it comes to written communication, you’ll not only further develop your knowledge of vocabulary and sentence structure, but also learn how to integrate academic sources into your own writing effectively, appropriately, and responsibly.

Develop self-directed learning skills by identifying relevant perspectives, synthesizing ideas, applying theories, and communicating conclusions effectively. With guidance, you'll manage all stages of your project, from formulating a focused research topic to producing a professionally formatted report. When you're done, you'll be able to demonstrate your advanced subject knowledge, academic curiosity and ability explore your degree through in-depth research and extended academic writing.

You’ll dive into the business world, gathering intel and ideas from experts through articles, videos and websites.

You’ll bring it all together in meetings, presenting your proposals and refining plans. Finally, you’ll make your case in a formal report, evaluating options and setting forth a recommendation to solve a simulated business problem.

With teamwork, communication skills and creativity, you’ll gain hands-on experience solving the types of challenges businesses face every day.

You’ll bring together new and existing knowledge in business and marketing to generate potential business ideas.

You’ll locate, access and critically engage with market information using digital technologies to collect data for research, demonstrate your understanding of business ethics and sustainability in various cultural contexts, and communicate clearly and effectively to a wide audience, such as banks and potential investors.

You’ll bring together the different aspects of the recruitment process and staff motivation in international business communication and business teams.

You’ll draw on different resources to develop the skills required for recruitment in an international context and for the motivation of teams and team members in achieving business objectives.

From theories and models to business cultures and current affairs, you'll analyse international trade trends, regulatory institutions, and the forces shaping competitive business environments.

Examining strategic responses to globalization, you'll develop critical perspectives on corporate responsibility and assess market dynamics across different regions, while crafting insightful solutions that benefits society and the economy.

When you graduate, you'll have the essential knowledge, analytical skills, and global mindset to succeed as a future business leader.

You'll learn how to think critically about the key concepts that link language, culture and communication, considering the benefits and limitations of these ideas.

You'll explore the different ways in which communication intersects with culture across themes such as identity, education, gender, and the media.

Alongside what you learn, you'll improve your skills in analysis, research and intercultural awareness.

Examine traditional cultural models and their limitations, and learn to apply advanced communication theories to real management contexts.

You'll develop the problem-solving skills needed to work with diverse teams and clients, and the intercultural understanding to manage effectively in any environment.

By the end of the module, you'll have the skills to bridge divides and connect people in the business world.

You’ll take part in interactive exercises and produce accurate, readable, usable translation of common cross-cultural business texts.

Specifically, you'll systematically analyse source text purpose, style and structure related to business life.

You’ll also professionally edit target texts for accuracy, readability and commercial viability.

With a minimum 80-hour commitment, you'll apply what you've learned so far on your degree to real-world professional settings within our community of local businesses, social enterprises, and third-sector organisations.

You'll have support from interactive workshops, tutorials, and guest speaker events, encouraging you to set achievable professional goals and evolve your professional identity.

Through interactive lectures and discussions, you'll explore the structures of power that shape Britain today, from the establishment to counter-cultures. You'll examine shifting identities, values and controversies to understand how and why British society is continuing to change, focusing on current issues in education, social services and more.

By the end of the module, you'll be able to explain key features of modern Britain, discuss cultural diversity, create presentations using the latest technologies, and critically reflect on module themes - giving you a well-rounded understanding of life in Britain today.

Using analytical frameworks, you'll adapt texts to suit different audiences, purposes and settings, and evaluate and produce examples of professional writing.

You’ll also apply your learning through a presentation.